The poor Fiat 500. The adorable three-door hasn't exactly been the resounding success Fiat had hoped, missing sales projections by a wide margin. As you may recall, the company managed to sell just 17,945 units between March and December of 2011. That's a far cry from 50,000 units annually the company projected before the 500 landed in dealerships. But, according to Polk, things may not be as bad as they seem. While it's true that the 500 managed to pull down just four percent of the subcompact
Fiat 500 Sales
Turns out Fiat may have been a wee bit ambitious in setting a 50,000-unit goal for the first year that its diminutive 500 hatchback and convertible have been on sale in the United States. Through the month of July, Fiat had sold a total of 7,982 500s in the States in 2011.
Fiat 500 – Click above for high-res image gallery