General Motors ended its Employee Discount for Everyone bonanza at the beginning of October, but it shouldn't be too hard to get a GM vehicle for the price employees pay thanks to a new initiative meant to goose the automaker's sales during this downturn. As it's done a few times in the past, GM is allowing each of its workers to bestow the gift of employee pricing to two additional
When the land was flowing with milk and honey, GM didn't get medieval on folks who took just a little more than their fair share. Now that GM's diet has been pared back to a few nuts and the occasional berry... well, every nut counts. So when The General performed a random audit and found that employees had allegedly been sharing their employee discounts with ineligible buyers, instead of a big "whatever," GM initiated lawsuits.
In April, incentives were down 13 percent compared to one year ago, due mostly to a 29 percent drop in the money offered on the hoods of passenger cars. Compare this to the mere 2 percent drop in SUV and truck incentives (including a 17 percent increase on the behalf of Asian brands), and the effect of higher fuel prices can be observed.