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We've Seen This Sort Of Backwards Messaging Before, GM

Like the Anthem ad from a few years ago, Chevy's new Elevator commercial takes aim at pure electric vehicles. You know, the kind GM also sells.

While Porsche styles its own sports cars, SUVs and sedans, its consumer goods division, Porsche Design, styles all manner of goods: watches, phones, yachts, bars, appliances, tools, toys, clothing and accessories... even condominium buildings. At least it does now as a new project on Miami Beach prepares for construction.

Sir Stirling Moss' carbon fiber elevator – Click above to watch video after the jump

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