"We don't need money and our subsidiaries are not up for grabs by bargain hunters."
Automotive News is reporting that Audi is set to lay down $1.1 billion to purchase Ducati from the motorcycle manufacturer's current owner, Investindustrial. The news comes courtesy of a source "familiar with the matter," though neither Audi nor Investindustrial have officially commented on whether that price is accurate. As Automotive News points out, the price is around seven times w
It's been well over a year since Ducati partnered up with the AMG high-performance unit of the Mercedes-Benz/Daimler conglomerate. Not coincidentally, it's been a year since talk of a Ducati sale, Jeremy Korzeniewski