There's no question that Wolfgang Bernhard is well liked by the boys at Daimler. In fact, rumor has it that he's currently being groomed (for the second time, actually) to take the reins at Daimler's Mercedes-Benz automotive unit. If you believe the rumors, the only real question is when Bernhard will take over from current head Dieter
The 19th World Cup is set to kick off later this week, and Mercedes-Benz is throwing its weight behind the company's home team in the global competition. Silver Arrow head honcho Dieter Zetsche has just rolled
Sometimes, little more than a quote is needed to basically tell the entire story. This is one of those times. The quote below comes from Daimler chief executive officer Dieter Zetsche and his words are poignant, shocking and targeted directly at the thirsty automotive market in China which is growing at an extremely rapid rate. Zetsche openly voiced his thoughts during a round table event in
With pressure mounting on Iran to halt its nuclear program, Daimler is reportedly joining the growing list of businesses – German ones especially – that are reducing their commercial activities with the rogue nation.
2009 Smart Fortwo – Click above for high-res image gallery
2010 Maybach Zeppelin – click above for high-res gallery
Daimler's Dieter Zetsche has called 2009 a "Darwin year" for the car business, with the weak and the lame being pulled down by larger forces. Surprisingly, Porsche was one of those businesses that nearly went under, and it has been looking for help almost anywhere it could get it. Reuters says that Germany's Manager Magazin recently reported that Porsche and Daimler held tal
Spanish Economy newspaper El Economista has published an interview with Dieter Zetsche, CEO of Daimler, in which he says what a lot of our readers have been saying: hydrogen engines don't make sense.
The sale of Jaguar and Land Rover to Tata means that the two British marques will have to look elsewhere for the parts normally supplied by Ford. Following the news that Daimler could be a supplier to both automakers comes word from Dr. Z himself that a deal is a distinct possibility.
Click on the image to view high-res shots of the Mercedes F700 concept
Mercedes-Benz CEO Dieter Zetsche told Motor Trend this week that increased cost was not going to be an issue for his company to meet new fuel economy standards. Obviously getting improved efficiency out of powertrains would make them more expensive as they have to meet U.S. CAFE and European CO2 emissions limits. However, while U.S. executives like Bob Lutz are talking about adding $5,000 or more to the price to meet 35mpg standards, Zetsche looks at it differently. The use of clean d
GM isn't the only one ready for a lot of hydrogen fuel cell cars. Daimler chairman Dieter "Dr. Z" Zetsche believes that the technology for fuel cell vehicles is here today and that vehicles using the hydrogen-for-energy system will be available in five to eight years time. Zetsche also believes that hydrogen fuel cell veh
Daimler CEO Dr. Dieter Zetsche offered a choice quote to his nation's leading weekly news mag, Der Spiegel, when he mentioned that the automaker would be open to developing an engine with the company's cross-town rival, BMW. Apparently, Daimler is in talks with several companies about joint projects, but as of now, nothing is set in stone.
It seems obvious now, but the sale of Chrysler leaves Mercedes Benz in a similar position as it's cross-country rival, BMW. Back when BMW bought the ailing MG-Rover marque, the results, to say the least, were less than positive. When the dust finally settled after the sale of Rover in 2000, the automaker had dropped billions of dollars into the company with little to show for the expenditure.