439 Articles
Cadillac puts on a big performance for the Oscars with 'Rise' campaign

Four new TV spots, red carpet branding and a microsite are just the beginning

Four new TV spots, red carpet branding and a microsite are just the beginning.

Jeep and Ram do the pre-Super Bowl ad thing again

Help comes from OneRepublic, Jeremy Renner, American workers and a herd of rams

Help comes from OneRepublic, Jeremy Renner, American workers and a herd of rams.

2020 Jeep Gladiator withstands the pressure in pre-Super Bowl commercial

With an appearance from a 1963 Gladiator

With an appearance from a 1963 Gladiator

CarMax to viral commercial guy: We'll buy the Accord — and the cat

It offers to buy car, cat and coffee mug after eBay pulls listing

They're offering $5,000 for the cat featured in the viral commercial.

Audi sings (revs) along to your favorite TV theme songs

Sometimes you wanna go, where everybody knows your car.

We always thought exhaust notes were music to the ears.

Melissa McCarthy sent fleeing in the Kia Niro Super Bowl teaser

Some people refuse to join the hybrid bandwagon.

The Kia Niro will leave you breathless.

Ram launches perfectly predictable ads [UPDATE]

They're pretty much what you'd expect from truck commercials.

Mercedes Urban eTruck beats Tesla to the punch

Combined with Elon Musk's master plan, commercial EV trucks are becoming a when instead of an if.

Capable of covering 124 miles on a two- or three-hour charge, the Urban eTruck is designed to replace big gas or diesel-powered commercial vehicles in cities.

The Mill's shapeshifting Blackbird can mimic any car

Thanks to the Blackbird, automotive content will never be the same.

The Blackbird can adjust its length and width, and tune its electric motors to mimic the driving characteristics of any car.

Fiat jokes 124 Spider as effective as Viagra

Who needs a little blue pill when you have a Miata in Italian drag?

The new Fiat 124 Spider stands in for a certain little blue pill in a follow up to a popular advertisement for the company's 500X CUV.

Ram providing horsepower for 142nd Kentucky Derby

Truckmaker to air two 30-second spots during Saturday's race.

Ram is partnering with Churchill Downs and the Kentucky Derby for a major sponsorship that will see the company's products scattered around the legendary event.

Volvo XC90 T8 marketing stunt plugs in with free electricity

Known for its clever adverts, Volvo gets its juices flowing with a little help from others.

Volvo's new "Highway Robbery" advert shows the Swedish carmaker pilfering some free electricity from passing cars.

Mini 're-evaluating' relationship with Abby Wambach following DUI arrest

Wambach was driving a Range Rover, not a Mini, at the time of her arrest.

Mini is pulling its ads featuring former soccer star Abby Wambach after the 35-year-old was arrested for driving under the influence of intoxicants on Sunday.

Kevin Hart tracks his daughter's Genesis in Hyundai Super Bowl ad

Kevin Hart uses the Blue Link Car Finder on his smartwatch to track his daughter's date in Hyundai's humorous Super Bowl ad for the Genesis sedan.

Toyota Prius Super Bowl commercial is so metal, bro

Apparently, The New Prius Is A 'Mutha-Truckin Ride'

Toyota has gone full metal with its new Super Bowl ad, featuring the new Prius, a Gibson Flying V, a keytar, and a granny flashing the sign of the horns.

In Honda Super Bowl ad, Ridgeline teaches sheep to sing

Honda's Super Bowl commercial sells the Ridgeline by showing how it can teach sheep to sing a tune from Queen.

Hyundai Super Bowl ads use humor, Ryan Reynolds to sell 2017 Elantra

Two of Hyundai's Super Bowl ads are now online, and they both use jokes to sell the 2017 Elantra's high-tech features.

Subaru skips the Super Bowl, brings back the driving dogs

Subaru will once again skip advertising during the Super Bowl, but it will have a huge presence at the Puppy Bowl with five new ads. They show the automotive adventures of a canine family.

No, seriously, what is with these anime Toyota Prius Impossible Girls

Toyota has a team of anime girls in Japan to sell the fourth-generation Prius in Japan through some bizarre advertising. The characters personify every bit of the car, including the engine, soundproofing, and the door chime.

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