Super Bowl commercials are big business, with multimillion-dollar 30-second spots and productions that seem to get more costly and elaborate every year. General Motors bucked that trend by giving independent film makers the opportunity to make their own 60-second spot, with the winner having their ad played in front of an estimated 110 million viewers during The Big Game.
2012 Chevrolet Camaro
The Camaro usually compels us to forget about most things other than horsepower, quarter-mile times and smoky burnouts. As such, "safe" would have to be somewhere near the bottom of attributes that come to mind when we think about the venerable pony car with a Chevrolet badge on its decklid.
What do John Entwistle, Rutherford B. Hayes, Hugh Jackman and Hennessey Performance Engineering all have in common? Very little, we imagine, outside of celebrating October birthdays.
General Motors has made an art of banking on nostalgia. The automaker has a long and storied history from which to draw inspiration and design DNA, and no model underscores that fact better than the Chevrolet Camaro.
2012 Chevrolet Camaro engine weight savings – Click above to watch the video after the jump
2012 Chevrolet Camaro Z28 spy shots – Click above for high-res image gallery
The big news for the 2012 Chevrolet Camaro is indeed the highly anticipated Z28, but that doesn't mean the base cars are moving forward without a few small tweaks. Our friends at Camaro5.com landed a set of spy shots that depict the Chevrolet muscle car sporting a new and improved set of taillamps and mirrors.