At $41,000, it's not exactly cheap, but it's the most affordable way to get a Singer-badged product. The Swiss-made watch pulls it's styling from both classic and modern timepieces. It's intent was to recall classic stopwatches from the '60s and '70s. Unlike some other branded watches, it's not some rebadged version of some other high-end piece. The design is original, and the movement is truly special.
The watch features a dome sapphire crystal, a titanium case, and a rare and rather sophisticated movement. The latter is especially interesting. Basically, it moves the stopwatch functions to the middle and the traditional time and date functions to the rim, the reverse of nearly every other chronograph around. The Track 1 can read 60 hours rather than 12 or 24 and features a 60 hour power reserve, meaning it can sit for days without rewinding.
The details recall those of Singer's cars, most obviously the instrument cluster. The company plans on making an initial run of 50 Track 1s, but expect more to follow.