The company's New Vehicle Delivery program allows customers to order a new Porsche at their local dealership and then pick it up at the Porsche Experience Center at One Porsche Drive in Atlanta. After touring the facility, customers get acquainted with their new cars with help from an expert then lap the on-site test track for an hour and a half and grab lunch at the company's gourmet Restaurant 356. The best part is, unlike the many options Porsche offers, PEC delivery adds nothing to the price of the car. You will, of course, have to cover the gas to get back to wherever you and your car live.
Porsche has already kicked off the program. The first participant, Tracy Blumenthal, came out from California to pick up her new Cayenne S E-Hybrid. As a special bonus for being the first customer, former Le Mans class winner David Donohue took her for a ride in the 918 Spyder. Sounds like a pretty good day, if you ask us, especially when you get to go home with a new Porsche at the end.
April 25, 2016
Atlanta, Georgia. Porsche Cars North America has launched its New Vehicle Delivery program at the Porsche Experience Center (PEC) in Atlanta. The program enables customers to place a factory order for a new vehicle through any authorized Porsche dealer in the U.S. and take delivery directly from the experiential destination, located at One Porsche Drive in Atlanta.
California forensic accountant and attorney Tracy Blumenthal was the first official customer to participate in the program today when she picked up her new Cayenne S E-Hybrid sport utility vehicle.
"We are thrilled to launch the New Vehicle Delivery program as another premium offering at our Porsche Experience Center in Atlanta," said Andre Oosthuizen, Vice President, Marketing, for Porsche Cars North America. "We welcome further customers to follow the lead of Tracy Blumenthal and enjoy this exclusive opportunity to truly experience the Porsche brand."
New Vehicle Delivery customers receive a total VIP experience, comprised of a tour of the PEC, an in-depth vehicle orientation with a delivery specialist, a 90-minute experience in a Porsche on the driver development track, and lunch at Restaurant 356, Porsche's fine-dining destination.
Because Blumenthal is the first customer taking part in the New Vehicle Delivery program, she also enjoyed a special demonstration lap in an 887-horsepower 918 Spyder plug-in hybrid supercar with former Porsche race car driver and 24 Hours of Le Mans winner David Donohue.
"Porsche is a remarkable brand that I have repurchased multiple times, consecutively," Blumenthal expressed. "You truly can't understand the genius of these cars unless you have in fact had the opportunity to get behind the wheel of one."
In addition to Blumenthal's new Cayenne S E-Hybrid and the 918 Spyder, also on display for the launch were the two other Porsche hybrid vehicles – the Panamera S E-Hybrid and 919 Hybrid race car.
The New Vehicle Delivery program marks the latest in a unique set of offerings at the Experience Center designed to immerse customers in the complete Porsche experience. Other PEC features include a 1.6-mile driver development track, conference and meeting facilities, a Classic Workshop for maintenance and repair of customer vehicles, the Porsche Heritage Gallery and the fine-dining Restaurant 356. Approximately 17,500 guests visited the PEC between June and December 2015.
The New Vehicle Delivery program is available at no additional cost to all Porsche customers who place a factory order for a new Porsche vehicle. To register, customers coordinate with their local dealer and cover necessary travel arrangements. Reservations are limited and scheduled by appointment. Further information is available at any authorized U.S. Porsche dealer or online at www.porsche.com/usa.