Volkswagen may be going through a rough patch right now, but models like the GTI and Jetta GLI still offer accessible performance. As part of a push to have a bigger presence in North America, Momo is applying some subtle mods and the company's red-and-yellow color scheme to a 2016 GLI at the SEMA Show.

Rather than overwhelm the GLI with extra parts, Momo gave the German sedan an injection of Italian style. The restrained exterior features the company's 19-inch Revenge wheels and a lower ride height thanks to an H&R coilover kit. Pirelli P Zero tires fill up the wheel wells nicely. Brembo brakes up front and Golf R units provide style and stopping power.

Momo opts for similarly understated changes for the GLI's interior. The biggest tweak is fitting the company's chunky, limited-edition GT50 Anniversario steering wheel. An additional interesting touch is the digital info display that's hidden underneath the driver's air vent next the instrument panel. It blends in perfectly with the stock pieces but is able to display turbo boost, exhaust gas temperature, coolant temp, and more. As the final flourish, Momo incorporates some yellow trim and stitching around the cabin.
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MOMO EDITION 2016 VW JETTA GLI DEBUTS AT SEMA

There are many questions that can be prefaced by "What if..." and this 2016 VW Jetta GLI 2.0T is the answer to the question, "What if Volkswagen were to offer a MOMO Edition of its successful sports compact."

The result is a vehicle that is best described as OEM-plus. It maintains all of the benefits of the turbocharged VW sedan, but gives it greater focus for the sports-oriented driver. It also boasts a dash of Italian style, with aggressive 19" MOMO light alloy road wheels, an attractive MOMO steering wheel and a vibrant interior treatment based on MOMO's signature red and yellow color scheme.

The 19 x 8.5" MOMO Revenge wheels represent the first "mesh" wheel design from MOMO in almost 30 years. It is a split-10 spoke wheel with a concave center and raised cap detail. It is available in matte anthracite, as used here, and matte black. The new MOMO Revenge EVO wheel, which will offer the same sharp design but a brand new finish, will be released in 2016.

With an aggressive offset, the MOMO Revenge wheels fill the GLI fenders perfectly. The wheels are fitted with 235/35 ZR19 Pirelli P Zero high-performance tires. The low-profile sidewalls allow precise cornering turn-in and enable experienced drivers to enjoy the improved handling offered by H&R suspension upgrades. These include H&R Street Performance coilovers at each corner, as well as front and rear sway bars to reduce body roll. The coilovers allow the ride height to be tuned, give the GLI an optical advantage, as well as a supple ride.

Another great Italian company, Brembo, provided the 14.4" diameter cross-drilled, two-piece front rotors and the monobloc four-piston calipers. These were supplied in yellow to maintain the overall color scheme, with the VW Golf R rear calipers painted to match. Using larger 12.2" Golf R rotors, this comprehensive braking upgrade endows the Jetta GLI with phenomenal stopping power and consistent performance.

The powerful 210hp 2.0T four-cylinder engine benefits from improved breathing and a refined, sporty sound thanks to a stainless steel cat-back exhaust from Milltek Sport.

The 2016 VW GLI is incredibly well equipped and the interior benefits from a limited edition MOMO GT50 Anniversario steering wheel with yellow trim detail. Introduced to celebrate the recent anniversary, this stylish steering wheel is perfectly suited to the VW interior.

The yellow color scheme is continued by the trim stripe that flows around the Jetta's door panels and dashboard. Originally red, this was painted to match the MOMO steering wheel. Similarly, some of the red stitching on all four seats, shift boot and e-brake boot was changed to yellow to repeat the yellow and red theme.

Sporty drivers will appreciate the addition of a vehicle information display in the driver's side air vent. Produced by P3 Cars, the display is practically invisible when the ignition is off. While running, the display shows everything from turbo boost and exhaust gas temperature, to a 0-60mph timer, coolant temperature, throttle position, outside temperature, speed and more. It is designed to match the illumination of the VW, adding further to its integration.

Other additions include a number of items from the Volkswagen Accessories range. The items include the roof rack, first aid kit, trunk liner, personalized floor mats, doorsill protectors, a cargo net, cargo grips and much more.

50 YEARS OF PASSION

Following the recent celebration of its 50-year anniversary, MOMO is making a renewed assault on the North American market. Its multi-pronged attack includes a successful motorsports program to aid product development. In fact, company principal, Henrique Cisneros recently finished second in the GTA class of the Pirelli World Challenge at the wheel of a Ferrari 458 Italia GT3.

A number of new products are also on their way. The first of these was the recently announced limited edition Magnus Walker MOMO Signature Series steering wheel. In collaboration with the world-renowned Porsche collector, MOMO created the Magnus Walker Signature Series with several unique elements, including a distressed leather rim to enhance both grip and appearance. The very special steering wheel is only available through a dedicate microsite:

magnuswalker.momo.com

With more new products on the horizon, MOMO wanted to rekindle some of its past associations. The company was an original equipment supplier to many European carmakers, with its distinctive steering wheels and road wheels helping to establish the MOMO name firm in the hearts of many enthusiasts.

ABOUT MOMO

The company was established in 1964 and is headquartered in Milan, Italy, with a subsidiary in the USA – MOMO Automotive Accessories Inc. The company sells products for the aftermarket and motorsport in more than 60 countries around the world under the "MOMO" and "MOMO Corse" brands.

MOMO IS focused on light alloy road wheels, while also developing innovative racing products used by top teams and club racers alike.

MOMO represents the finest Italian style, a long tradition of quality, extensive racing experience and technological innovation. We turn cars from simple tools into a way of life.

For more information, visit momousa.com

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