The British automaker has been hosting ice-driving events for years now. But this winter, it's adding the new Bentayga to the mix. Participants will be invited to drive it on 10 ice tracks created atop frozen lakes in Finland. The tracks were designed by four-time World Rally Champion and ice-speed record-setter Juha Kankkunen, who also serves as lead instructor for the program.
Of course, while the Bentayga may have the most advanced traction system on board, it's not the only all-wheel-drive Bentley lined up for the program. As you can see from the video above - in which the Bentayga appears only in parts starting around the halfway mark - there'll be Continentals, Flying Spurs, and even the GT3-R on hand as well.
The event is based at the Chalet Ruka Peak in northern Finland. It also includes fine Scandinavian cuisine, saunas, and a nighttime dog-sled expedition to an old reindeer farm. Of course none of that comes cheap, with prices depending on the level of accommodation specified. But the experience starts off at €11,900 per person – or about $13k at current exchange rates.
Oct 29, 2015
- Bentley's extraordinary ice-driving event returns for 2016
- Bentayga to demonstrate prowess on frozen lakes of Finland
- Former World Rally Champion, Juha Kankkunen, leads tuition team
(Crewe, 29 October 2015) The most powerful, most luxurious, most exclusive and fastest SUV in the world, the Bentley Bentayga, makes its ice-driving debut in 2016 at Bentley's flagship customer event, Power on Ice.
Power on Ice is an unforgettable four-day experience that provides the opportunity to push a full range of Bentley cars to their limits. Running throughout February next year, guests will be among the first to explore the Bentayga's extraordinary capabilities in one of the most beautiful and challenging environments in the world.
Two days of exhilarating ice driving training are provided by the vastly experienced Bentley Ice Driving Team. Leading the tuition will be four-time World Rally Champion and two-time ice-speed record holder, Juha Kankkunen – who personally designs each of the ten ice tracks.
A range of Bentley models, including the brand's performance flagship, the Continental GT3-R, will take on the challenging off-piste tracks. Thanks to their all-wheel-drive systems – and Bentley's new Drive Dynamics Mode with optional Responsive Off-Road Setting in the case of Bentayga – each of the models can constantly adjust the distribution of power between front and rear wheels depending on available traction, ensuring optimal grip is delivered.
The home of the event will be the unique Chalet Ruka Peak. Relaxing evening meals featuring contemporary Finnish cuisine and a traditional smoke sauna will afford guests time to unwind after an adrenaline-fuelled day. Night time husky-sled safaris to an historic reindeer farm complete the immersion into Finnish culture and ensure a truly unique experience.
Guests can select from a range of accommodation, with prices starting from €11,900 per person. More information can be found at events.bentleymotors.com, or by contacting the Bentley Driving Team on +44 (0)1675 445 945.