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Morgan readying updated Plus 4 for Geneva

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Porsche is often mocked for only slightly evolving the look of the 911 over its 50 years of history, but compared to the cars from the Morgan Motor Company, the Germans look like constant innovators. For the 2014 Geneva Motor Show, Morgan plans to bring the most powerful version of its Plus 4 ever, along with the upgraded 2014 Three Wheeler.

A countdown on Morgan's website presages the full reveal, but it is expected to retain a four-cylinder engine, which has always been a part of the car. A Morgan spokesperson told Autocar it will be "by far the most powerful Plus 4 ever." Currently the old-school sports car uses a 2.0-liter Ford four-cylinder with 145 horsepower and 140 pound-feet of torque connected to a Mazda five-speed manual, which gets it to 62 miles per hour in about 7.5 seconds, with a top speed of 118 mph.

The Plus 4 first entered production in 1950 as a more powerful alternative to the 4/4. Production of the original Plus 4 models ended in the '60s, but Morgan saw a niche in the market in 1985 and brought the car back with an upgraded chassis but classic looks until 2000. It brought the name back again in 2005.

The Three Wheeler gets its European premiere in Switzerland, too, with a raft of upgrades to improve steering and driving comfort. It's a great time to be interested in Morgan.

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