may be considering jumping into the US pickup market. Lee In-cheol, ice president of international sales, says the company's product planners and engineers are currently trying to determine what size pickup
would be best for our market. Currently, the automaker has no plans to build a truck, but Lee says that hasn't stopped US dealers
from asking the company to produce one. The US and South Korea signed a free trade agreement that took effect in 2012 that removes the so-called Chicken Tax from South Korean
imports in seven years.
That means that Hyundai
could import a foreign-built truck without incurring the 25 percent tax on the vehicle's value after 2021. Even so, Hyundai isn't committed into jumping into the US full-size pickup market. Instead, the company may build a smaller truck designed to compete in emerging markets.
We've been hearing word about Hyundai's pickup musings for years now, including a rumored
partnership with Chrysler
to produce Ram-based trucks, but so far, nothing has come of it.