Ferrari F1 launch snowed out in Maranello

If you grew up in a sufficiently northern climate, you probably remember staying eagerly tuned in to the local radio or television station, praying on a cold day that enough snow would have fallen for them to close the schools. Well that's what's happened in the Modena area in northern Italy, but while the school children may be celebrating in their jammies, the racing fans among them will be disappointed to learn that the snow has caused the launch of the latest Scuderia Ferrari single-seater to be canceled.

Enough snow, as you can see from the photo above, has fallen on Maranello to not only close down the team's private Fiorano test track – which was supposed to be used for the car's first demonstration run – but also all the roads leading to and from the site, preventing the motorsport press from getting there.

Ferrari will undoubtedly reschedule or make alternate arrangements to unveil the new car, but for now, the latest scarlet speedster will have to stay under wraps. Official announcements can be found after the jump.
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Maranello white-out

Maranello, 1st February – It's not the first time and it certainly won't be the last that snow has put in an appearance on the eve of the launch of a new Ferrari Formula 1 car. However, it seems that this year, the weather gods really want to have their say. From late yesterday morning, Maranello has been hit by snow, with no sign of a let up. Work to set up the structure that will host the launch ceremony is still going ahead, even if it is not proving straightforward. The forecast is not exactly comforting, as snow is set to continue falling at least until tomorrow morning and the temperature will continue to drop, getting down to the -10º mark, which will make for icy roads.

The situation is far from simple, as can be seen from the fact that the Maranello local authorities and those surrounding it (including Modena) have announced the closure of all schools at all levels up until Saturday 4 February.

It now looks as though there is little chance of carrying out the planned promotional filming featuring action shots of the car at the Fiorano track: even if the snow was to stop it's hard to imagine that the escape roads could be cleared of their blanket of snow which is gradually building up.

New Ferrari launch cancelled because of snow

Maranello, 2 February – There was no let up from the snow last night, which continued to fall on Maranello and the surrounding area and the situation does not appear to be changing this morning. The forecast is still bad both in terms of predictions of more snow fall and of a further drop in temperature.

Therefore, the decision has been taken to cancel the presentation ceremony for the new car, which was to have taken place at 10.30 tomorrow. The decision was taken because of the weather conditions and because of the difficulties that would have faced the 300 or so people due to attend from the team partners, the authorities and representatives of the media in their attempts to get to Maranello.

Photographs and all technical information relating to the car, along with exclusive interviews, will be available to all on

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