It's been a long time coming, but the $39,900 Coda Sedan will soon finally be available, and the place where it will be sold first, most likely, is the long-standing Marvin K. Brown Auto Center in San Diego. In a statement, the Chairman and CEO of the dealership, David Grundstrom, was quite optimistic about the car's prospects: "It's clear San Diegans are increasingly interested in zero-emission vehicles, and the Coda sedan will resonate with the local community." MKB also sells another plug-in option – the Fisker Karma – as well as vehicles from Cadillac, Buick, GMC, Mitsubishi and Saab vehicles.

From the sound of the press release, it appears that MKB features big in the automaker's future plans: "As Coda's first anticipated dealer partner, Marvin K. Brown would open Coda-branded showrooms throughout the county." Coda will open its first showroom in February 2012 (the Los Angeles building you're possibly thinking of was an "experience center").
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California-based EV Company and Award-Winning San Diego Automotive Dealer Partner to Bring the CODA 2012 sedan to San Diego County

SAN DIEGO, Dec. 29, 2011 /PRNewswire/ -- CODA Automotive, a leading developer of all-electric vehicles, today announced its intention to make Marvin K. Brown its exclusive dealer partner in San Diego County when it initiates consumer sales of CODA sedans. As CODA's first anticipated dealer partner, Marvin K. Brown would open CODA-branded showrooms throughout the county.

"We're excited to bring CODA Automotive to San Diego and be a part of the launch of the launch the CODA 2012 sedan," said David Grundstrom, Chairman and CEO, Marvin K. Brown. "It's clear San Diegans are increasingly interested in zero-emission vehicles, and the CODA sedan will resonate with the local community."

The first CODA dealership is anticipated to be located at the Marvin K. Brown Auto Center, centrally located in the heart of San Diego. As CODA expands its automotive line of business, locations will expand throughout San Diego County. The first CODA showroom is slated to make its debut in February 2012.

"We're thrilled that Marvin K. Brown would become CODA's first automotive dealer in San Diego and look forward to working together towards our goal of putting an EV in every garage," said Phil Murtaugh, CEO, CODA Holdings. "Marvin K Brown's great customer service, involvement in countless community organizations, numerous awards, extensive automotive industry experience, commitment to EV plug-ins, and immeasurable knowledge of the San Diego community over the past 61 years make it a natural choice in San Diego County."

Since 1950, Marvin K. Brown has sold and serviced several thousands of cars throughout San Diego County. The dealership has been involved in local organizations, including Make-A-Wish Foundation of San Diego, the Sharp Grossmont Hospital, the California New Car Dealer Association, and the San Diego Auto Show. Marvin K. Brown is one of the few dealers in the US to receive the Time Magazine Quality Dealer Award twice, and also has claimed several Master Dealer and other manufacturer awards. Today the dealership sells and services some of the most reputable cars and electric vehicles in the industry.

The CODA 2012 sedan is the first all-electric five-passenger, mid-size sedan with full rear seating and trunk space that meets American drivers' daily transportation needs without an ounce of gasoline:

Delivers the best range in its class: A class-leading battery pack enables a fully charged CODA to go from Chula Vista to Oceanside and back with ease.
Fast and Easy Recharging: a 6.6kW onboard charger provides an unbeatable charging speed.
Features the best battery technology: the CODA sedan is powered by a safe and efficient battery pack, features an air-cooled active thermal management system, and a best-in-class 10-year, 100,000-mile battery warranty.

The CODA 2012 sedan is on display and available for test drives at the San Diego International Auto Show from Dec. 29, 2011 through Jan. 1, 2012. More information and reservations for the CODA are available at

About CODA Holdings

Headquartered in Los Angeles, CODA Holdings is a leading developer of advanced Lithium-ion power battery systems comprised of three key business lines: CODA Automotive, CODA EV Propulsion Systems and CODA Energy. Together with its JV partners, CODA is working to reduce dependence on oil and leading the way to a cleaner future through its electric vehicles and stationary energy storage products. The first consumer product available will be a zero emission four-door, five-passenger EV sedan with a full-size trunk that is designed to meet American drivers' daily transportation needs. For more information on the CODA sedan, visit

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