Safety advocacy is a touchy subject when it comes to the motoring world. After all, everyone has heard the warnings about buckling up, drinking and driving, and more recently, the dangers of
. And while we applaud the intent of these messages, we can't help but have our doubts about how effective most of these campaigns are. Still, there are many different approaches to the road safety public service announcement genre, and we've seen a few genuinely stirring takes on the matter, including some strikingly beautiful work like the
Sussex Safer Roads Partnership seatbelt campaign
Choosing to veer more toward the scared-straight school of thought is
Transport Accident Commission, and its ad quotes a particularly interesting (if frightening) statistic related to
riding. Admittedly, the spot is not as shocking as the UK's
teenage driver gorefest PSA
of a couple years ago, but it's still the type of thing that makes us sit up and take notice, so perhaps these more graphic PSAs have more of an impact.
What do you think, are road safety PSAs like this effective? Watch the video PSA
after the jump
– the whole thing – then have your say in our poll below.