Tesla opens Milan store in style, Washington with spacey splash

Tesla Roadster in front of Washington D.C. store

Space X Dragon capsuleTesla Motors has just opened a pair of new retail stores on two differnet continents. That's number 16 and 17 for those of you keeping score at home. The upstart California company launched into the weekend in Washington D.C. with an emphasis on American technology as demonstrated by both the all-electric Roadster and the of sister company Space X. The capsule from the company's Dragon was also in D.C. for the Federal Aviation Administration's Commercial Space Conference.

With a location just blocks away from the White House on K Street, the outlet is not only a place where Washingtonians can buy a quick slice of clean automotive technology, it stands as a reminder to those doing the nation's business that American innovation is not only alive, but also rather busy building towards a better future.

Saturday night saw Tesla's top brass with current and future customers in Milan, Italy at their new store at Via Cerva 31. As befits the city, the emphasis was on style and fashion; arguably as important was the technology component. Who's going to buy a $109,000 car that looks like a Pontiac Aztec crap? No one in Milan their right mind, we would venture to guess. Go past the break for official press releases.

[Source: Tesla Motors]
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Tesla Motors and SpaceX Host a Night of American Innovation

Tesla opens new EV showroom as SpaceX celebrates historic flight of the Dragon spacecraft


WASHINGTON -- Electric vehicle maker Tesla Motors and Space Exploration Technologies Corporation (known as SpaceX) are hosting a celebration of American Innovation on Feb. 10. The event marks the opening of Tesla's first showroom in the nation's capital and honors the historic flight of SpaceX's Dragon, the first commercial spacecraft to successfully return from orbit.

This is the first time both companies' technologies have been displayed together, including the iconic Tesla Roadster, the forthcoming Model S sedan, and the Dragon spacecraft. Members of Congress and D.C. stakeholders are invited to the new showroom to view and learn about these advancements.

Putting more electric vehicles on the road and developing commercial spaceflight are urgent, national, bipartisan priorities. Tesla and SpaceX are giving life to these two American growth industries and creating thousands of jobs in the process.

"The technology of space travel has arguably declined since the Apollo moon landings, as rocket flight has become significantly more expensive to the point of being almost unaffordable even for the federal government. SpaceX is revolutionizing the industry with launch costs that are the most competitive in the world, despite our vehicles having higher design safety margins and greater systems redundancy. Ultimately, our goal is to reduce costs by over a factor of ten, saving billions of tax dollars and helping to launch a new age of discovery," said SpaceX and Tesla Motors CEO Elon Musk. "Tesla is expediting the move toward energy independence, promoting clean transportation, and helping restore America to a position of global automotive leadership."

Tesla Motors is a shining example of American innovation, combining Silicon Valley ingenuity with world-class automotive talent. Tesla is best known for the Tesla Roadster, the world's first and only electric supercar. Accelerating from 0 to 60 mph in 3.7 seconds without using a drop of gasoline, it can be plugged into any conventional electrical outlet and travels 245 miles on a single battery charge. Tesla's second vehicle, the Model S premium sedan, will be the first vehicle built from the ground up as an electric car. Designed and manufactured in California, the Model S is expected to create at least 1,000 domestic jobs by the time it launches in mid-2012. Tesla also supplies its U.S.-manufactured battery packs and electric powertrains to Toyota and Daimler/Mercedes, providing valuable export revenue and trade deficit reduction.

Tesla's new Washington, D.C. showroom, located just blocks from the White House, is its 16th retail location in the world. The company has now sold more than 1,500 Roadsters in over 30 countries. Collectively, they have driven more than 9 million miles, saving close to 25,000 barrels of oil.

SpaceX is the first commercial company to recover a spacecraft returning from orbit, a feat achieved by only a few nations in the history of space travel. The Dragon's December flight was SpaceX's first demonstration mission under NASA's commercial orbital transportation services program to the International Space Station. SpaceX will fly at least 12 cargo missions for NASA, the company's biggest customer. The Dragon was also in D.C. this week for the Federal Aviation Administration's Commercial Space Conference.

Both the Dragon and SpaceX's Falcon 9 rocket were designed from the beginning to carry astronauts, and are well positioned to fly the first ever commercial, manned space missions.

About SpaceX

SpaceX is developing a family of launch vehicles and spacecraft that is increasing the reliability and performance of space transportation, while ultimately reducing costs by a factor of ten. With the Falcon 1 and Falcon 9 rockets, SpaceX has a diverse manifest of over 40 launches to deliver commercial satellites to orbit. After the Space Shuttle retires, the Falcon 9 and SpaceX's Dragon spacecraft will start carrying cargo, including live plants and animals, to and from the International Space Station for NASA. Falcon 9 and Dragon were developed to one day carry astronauts.

Founded in 2002, SpaceX is a private company owned by management and employees, with minority investments from Founders Fund, Draper Fisher Jurvetson, and Valor Equity Partners. The company has over 1,200 employees in California, Texas and Florida. For more information, and to watch the video of the Falcon 9 and Dragon launches, visit the SpaceX website at SpaceX.com.

About Tesla Motors

Tesla's goal is to produce a full range of electric cars, from premium sports cars to mass market vehicles – relentlessly driving down the cost of electric vehicles. It is currently the only automaker in the U.S. that builds and sells highway-capable EVs in serial production. Palo Alto, Calif.-based Tesla designs and manufactures EVs and EV powertrain components. Tesla has delivered more than 1,500 Roadsters to customers in North America, Europe and Asia. The Tesla Roadster accelerates faster than most sports cars yet produces no emissions. Visit Tesla online at www.teslamotors.com.




Tesla Motors Opens Washington, D.C. Showroom



Test drives of the electric Roadster available starting Feb. 11

WASHINGTON--(BUSINESS WIRE)-- Tesla Motors, maker of the Tesla Roadster, the only electric supercar on the road, opens its Washington, D.C. showroom today. Prospective customers are now welcome to visit the location for test drives of the vehicle that is leading the automotive industry toward a zero-emission future.

"Roadsters have driven more than 9 million miles around the world, saving close to 25,000 barrels of oil, and are truly leading the charge in electric vehicle technology," said Tesla's Vice President for Business Development Diarmuid O'Connell. "We're excited to bring this spirit of innovation to the nation's capital."

The D.C. showroom, located at 1050 K St. N.W. – just blocks from the White House – is Tesla's 16th store worldwide. It demonstrates the company's goal to revolutionize the automotive retail experience with showrooms designed to invite customers to both purchase cars and learn about Tesla's advanced electric powertrain technology.

The K Street location will also serve as a service station and regional hub for Tesla's mobile service squad. Technicians, known as Tesla Rangers, travel to customers' homes to perform annual inspections, firmware upgrades and other services. Tesla's innovative "house call" approach allows customers peace of mind no matter where they are located.

In addition to the $7,500 federal tax credit all U.S. customers receive when they purchase or lease a Roadster, D.C. residents are also exempt from vehicle excise taxes and get a $36 discount on their registration. In neighboring Maryland, buyers receive an additional tax credit of $2,000 for buying an electric vehicle, and both Maryland and Virginia Roadster owners have free access to HOV lanes.

Accelerating from 0 to 60 mph in 3.7 seconds without using a drop of gasoline, the Tesla Roadster is the only automobile that offers supercar performance without supercar emissions. It travels 245 miles on a single charge and can be plugged into nearly any outlet in the world. With no spark plugs, pistons, hoses or belts, the Roadster requires less maintenance than conventional cars. No tailpipe also means no more smog checks, oil changes – and of course no more stops at the gas station.

About Tesla Motors

Tesla's goal is to produce a full range of electric cars, from premium sports cars to mass market vehicles – relentlessly driving down the cost of electric vehicles. It is currently the only automaker in the U.S. that builds and sells highway-capable EVs in serial production. Palo Alto, Calif.-based Tesla designs and manufactures EVs and EV powertrain components. Tesla has delivered more than 1,500 Roadsters to customers in North America, Europe and Asia. The Tesla Roadster accelerates faster than most sports cars yet produces no emissions. Visit Tesla online at www.teslamotors.com.




Tesla celebrates opening of Milan store on Feb. 11


Roadsters are available for media test drives at Tesla's first store in Italy


MILAN, Italy -- Electric vehicle manufacturer Tesla Motors is celebrating the opening of its first showroom in Italy on February 11 with a VIP gala in the capital of haute couture.

Tesla's first store in Italy is at Via Cerva 31 (angolo Via Borgogna) in Milan's fashion and shopping district.

Tesla's 17th worldwide store, at Via Cerva 31 (angolo Via Borgogna) in Milan, is steps from the Duomo, La Scala Opera House and the world-famous Galleria Vittorio Emanuele. The store, which is now open for business, serves Tesla owners throughout Italy and offers test drives to all prospective customers.

"The Milan store will capture the imagination and attention of Italy's sports car aficionados, and it will also offer test drives to the many trend setters and early adopters who visit the world's capital of fashion and design," said Tesla CEO Elon Musk, who will host the evening gala on Feb. 11. The celebrity-studded party will take place as the global fashion industry converges on Milan for runway shows.

Shortly before the VIP celebration, Tesla is hosting a first-of-its-kind "customer chat" with Roadster owners from at least eight countries. Many Roadster owners are driving their zero-emission sports cars to this special event, in which Musk will discuss the future of transportation and take questions from owners in an unscripted Q&A.

During the evening celebration, Musk will announce a charitable donation to non-profit Haitian relief organization Yele Haiti through the foundation's European ambassador, Florent Malouda. The international football star plays for Chelsea and the French national team and is one of the newest owners of the Tesla Roadster. The Roadster has the world's most technologically sophisticated powertrain and is the hottest car among thought leaders– from Hollywood celebrities to cutting-edge fashion designers.

Under the Italian Sun

Tesla's opening gala will also feature premium wines from Querciabella. Based in Greve in Chianti (Tuscany), Querciabella is one of the first Italian wineries to have incorporated sustainable methods into winemaking through biodynamic viticulture.

The opening party will also herald the delivery of another Roadster to Tesla's biggest corporate customer in Italy, Energy Resources. The Ancona-based company is one of Italy's leading renewable energy providers, and Energy Resources Green Mobility builds charge points – including those that run on pure solar energy. Italy aggressively promotes renewable energy development, ranking second to Germany for solar installations.

Energy Resources Green Mobility installs charging points in convenient locations such as Ikea. Many of its charging points run on solar energy.

The community of Tesla owners in Italy stretches from Naples to the Lakes District. Roadster owners do not pay Milan's notorious congestion fees, and they can park and charge for free at hundreds of charging stations nationwide.

The Roadster, which averages 340 kms per charge, is the only sports car that produces zero emissions. That's made it the hottest fashion accessory in Europe, where many designers opt for environmentally friendly materials such as organic cotton, bamboo and sustainable silk. Shortly after the grand opening celebration, Roadsters will be on display during Milan Fashion Week.

ABOUT TESLA MOTORS
Tesla's goal is to produce a full range of electric cars, from premium sports cars to mass market vehicles – relentlessly driving down the cost of electric vehicles. It is currently the only automaker in the U.S. that builds and sells highway-capable EVs in serial production. Palo Alto, Calif.-based Tesla designs and manufactures EVs and EV powertrain components. Tesla has delivered more than 1,500 Roadsters to customers in North America, Europe and Asia. The Tesla Roadster accelerates faster than most sports cars yet produces no emissions. Visit Tesla online at www.teslamotors.com.



Tesla inaugura il nuovo Showroom milanese

La tesla Roadster sara' a disposizione dei media per effettuare test drive nel primo showroom Tesla italiano.

MILANO, Italia -- Il produttore di auto Elettriche Tesla Motors sta per inaugurare il suo primo Showroom italiano l'11 Febbraio con un Vip Gala, nella capitale dell'alta moda.

Il diciassettesimo Showroom Tesla del mondo, in via Cerva 31 (angolo via Borgogna) a Milano, e' a pochi passi dal Duomo, La Scala e la famosa Galleria Vittorio Emanuele. Lo showroom, che e' gia' aperto al pubblico, servira' tutti i clienti Tesla in Italia e tutti i potenziali clienti interessati a provare la Roadster.

"Lo showroom milanese servira' non solo i nostri clienti italiani, ma anche tutte i turisti che visiteranno la capitale della moda e del Design", afferma l'amministratore delegato Elon Musk, che partecipera' all'
inaugurazione.

Prima del Party al quale parteciperanno anche alcune celebrita', Tesla ospitera' la prima reunion dei propri clienti, alla quale parteciperanno proprietari di Roadsters da almeno otto diversi paesi.Molti proprietari guideranno le proprie vetture per partecipare all'evento in qualita' di membri della "Tesla community". Musk discutera' il futuro della mobilita' e rispondera' alle domande dei clienti durante un incontro privato con loro.

Durante la serata, Musk effettuera' una donazione benefica all'organizzazione no-profit Yele Haiti, attraverso l'ambasciatore europeo Florent Malouda. Il popolare calciatore del Chelsea e della nazionale francese e' stato uno degli ultimi acquirenti della Tesla Roadster, la vettura con la componentistica tecnologicamente sofisticata del mondo.

Sotto il sole italiano

Durante il party Tesla, verra' servito vino d'altissima qualita', proveniente dalla Querciabella. Querciabella, basata nel Chianti, e' stata una delle prime aziende vinicole ad essersi concentrata su una viticoltura biodinamica, basata su metodi agricoli sostenibili.

Al party d'inaugurazione verra' inoltre consegnata un'altra Roadster al piu' importante cliente aziendale in Italia, la Energy Resources. La societa', di basa ad Ancona, e' uno dei player principali in Italia nel settore delle Energie Rinnovabili e la mobilita' sostenibile. L'Italia promuove in maniera aggressiva lo sviluppo di Energia Rinnovabile ed e' seconda solo alla Germania per numero di installazioni di pannelli solari.

La "Tesla community" italiana va da Napoli ai laghi del Nord. I proprietari della Roadster non pagano la popolare imposta per l'ingresso nel centro di Milano e possono parcheggiare e caricare gratuitamente la propria vettura presso una delle centinaia di stazioni di ricarica sparse sul territorio.

La Roadster, con un'autonomia certificata di 340km per ricarica, e' l'unica vettura sportiva a zero emissioni. Il tutto nell'eccitante capitale della moda, dove molti designers scelgono i loro materiali eco-sostenibili come il cotone organico, il bamboo e la lana eco-compatibile. Subito dopo l'inaugurazione dello showroom, la Roadster verra' esposta nel triangolo della moda durante la settimana della moda Milanese.

TESLA MOTORS
L'obiettivo di Tesla è di produrre diversi modelli di auto elettriche, dalla auto sportive alle utilitarie- riducendo notevolmente i costi dei veicoli elettrici. Al momento è l' unica azienda negli Stati Uniti che produce e vende veicoli elettrici in produzione seriale, capaci di percorrere strade ad alta velocità. Tesla è basata a Palo Alto in California e disegna e produce veicoli elettrici e componenti per motori elettrici . Tesla ha consegnato più di 1500 Roadsters a clienti in Nord America, Europa ed Asia. Tesla Roadster 2.5 ha un'accelerazione piu' elevata della maggior parte delle altre auto sportive, senza produrre emissioni. Visita il sito internet di tesla www.teslamotors.com

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