With apologies to Freddie Mercury and company, another one bites the dust. Hyundai was literally the final major automaker not based in Japan with plans to attend the Tokyo Motor Show next month, and now, the final holdout has apparently canceled its appearance at the show. According to Automotive News, Toyokazu Ishida, who administers the international exhibition for the Japan Automobile Manufacturers Association, said, "Hyundai called last week and orally confirmed their intent to cancel... It's unbelievable."
Hyundai has yet to offer any official confirmation of the news or give any reason as to why it won't be making the trek to Tokyo, but the reasons seem obvious – it's certainly not cheap to pack up a ton of cars and trucks and ship them all the way to Japan. Hyundai is already out a reported 10.9 million yen ($122,000) in nonrefundable fees for its 4,300-square-foot exhibit, but that sum surely pales in comparison to the millions it would cost to actually go through with the event.
[Source: Automotive News - Sub. Req'd]
Hyundai has yet to offer any official confirmation of the news or give any reason as to why it won't be making the trek to Tokyo, but the reasons seem obvious – it's certainly not cheap to pack up a ton of cars and trucks and ship them all the way to Japan. Hyundai is already out a reported 10.9 million yen ($122,000) in nonrefundable fees for its 4,300-square-foot exhibit, but that sum surely pales in comparison to the millions it would cost to actually go through with the event.
[Source: Automotive News - Sub. Req'd]
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