The cuff links are designed to look like cross-drilled brake discs, only in 18-karat rose gold. They're made by Bernard Richards Manufacture (B.R.M.), a highly-coveted French watch manufacturer that makes mechanical timepieces with movements inspired by racing engines and cases to match. BRM's cuff links should do a fine job of stopping your sleeves from coming undone, but at $2,050, try not to like them too much, because you could get your hands on a real set of Brembos for that kind of scratch. Check out BRM's website for a trick Le Mans flash animation and more info.
[Source: Berdorf Goodman via Luxurylaunches]