Diesel fan? VW wants you (to promote its cars)

Click above for more shots of the 2009 Volkswagen Jetta TDI

If you are a fan of the diesel engine - and Volkswagen's TDI engine series in particular - VW would love it if you'd go ahead and spread your love of the oil-burner with your family and friends. Of course, having the only 50-state legal diesel on the market, at least for a little while, the automaker stands to benefit from whatever pent-up demand there may be for efficient and clean diesels. Offering its Jetta in either sedan or wagon wagen forms, the German automaker hopes it has something to please everyone.

With consumer perception of diesel engines in America still mired in the '70s and 80s era of mediocrity, VW will need all the advocates it can get to help educate the masses on the benefits of the compression ignition engine. Based on our first impressions, at least the automaker is starting off with a good product. Based on the success of this model, VW will make decisions on what other models to bring across the pond.


[Source: Automotive News Europe - sub. req'd]

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