VW giving away a The Who-themed "Magic Bus" for charity

The Who and the VW Kombi, two '60s icons, are coming together with the Teenage Cancer Trust to help the charity serve stricken young adults and teenagers. While the song "Magic Bus" was about riding public transit, it's been co-opted into Type2 culture, and the Who even performed at a 60th anniversary event held for Volkswagen's seminal hauler in Hanover, Germany last year.

This year, the Who are holding a concert to kick off a lottery to win a 1965 split-windscreen bus provided by VW Commercial Vehicles and carrying a paint scheme designed by the band's art director, Richard Evans. Of course, the imagery of band members on the bus appears to be from a time when Roger Daltrey could sing "hope I die before I get old" with conviction. The van will be on display outside London's Royal Albert Hall until the 13th of April, and £5 will get you a ticket for a chance to win the bus, as well as a free download of an unreleased live version of "Magic Bus." With the low cost of entries and the nobility of the cause, we hope all those former hippies who sold out to become yuppies in the 1980s can find a remaining shred of their former dreams to save the world and enter early and often. Press release after the jump

[Source: Volkswagen]


UK charity Teenage Cancer Trust (TCT), together with legendary rock band, The Who, are launching a worldwide competition to win a unique 1965 'split-screen' Volkswagen Transporter van with special The Who 'Magic Bus' branding.

The competition to win the iconic van, provided by Volkswagen Commercial Vehicles, will be launched by Roger Daltrey CBE, The Who frontman and patron of TCT, on Tuesday 8 April at the opening night of the annual TCT week of fund raising gigs at the Royal Albert Hall in London, which includes performances from Madness, Muse, Paul Weller, Joan Armatrading, The Fratellis and, of course, The Who.

This unique Volkswagen van will be on display outside the Royal Albert Hall until the last TCT gig on Sunday 13 April. It has been signed by The Who's Roger Daltrey CBE and Pete Townshend, and branded with a unique design by The Who's art director, Richard Evans, featuring the band's famous target logo together with images of the original band members, including Keith Moon and John Entwistle.

Tickets for the competition are available from www.thewhomagicbus.com and cost £5 each, with all net proceeds being donated to TCT. All entrants receive a free download of a previously unreleased live performance by The Who of its famous hit 'Magic Bus'.

Inspiration for the competition stems from a successful collaboration between The Who and Volkswagen Commercial Vehicles last year which resulted in a special live performance by the band at an international celebration event of 60 years of the Volkswagen van in Hanover, Germany in October.

Stephan Schaller, Head of the Board of Management of Volkswagen Commercial Vehicles, said: 'We really hope that many people will take part in this competition so we can help TCT to support many more teenagers with cancer.'

Roger Daltrey CBE commented: 'As a long standing Patron of TCT, I am delighted to launch this unique competition. It will help TCT raise essential funds so that we can build more teenage cancer units within the NHS. The UK is a world leader in providing this support for teenagers with cancer and in 2008 we will open five new units and start building work on a further two.'

TCT, founded in 1990, focuses on the needs of teenagers and young adults with cancer, who often fall between facilities designed to cater for children or the elderly, by providing specialist units in NHS hospitals with state-of-the-art facilities and an environment where teenagers can meet others in a similar situation. TCT has built units in London, Leeds, Manchester, Birmingham, Sheffield, Liverpool, Glasgow and Newcastle. TCT also funds a team to teach young people in schools, colleges and universities about cancer, prevention and healthy living. Further information is available from www.teenagecancertrust.org.

Share This Photo X