Back in the 1990s, the GM EV1 was featured in one of the attractions at Epcot Center at Disney World in Florida. Once the EV1 was pulled off the roads the Epcot attraction was also replaced. As GM keeps the hype going for their next electric car
, the range extended Volt, they may sponsor a new ride
at the Disney theme park featuring the new car
. Placing a Volt at Epcot could make it visible to a lot of people who don't go to auto shows
or read car magazines or websites. The only problem with all this attention is that it could seriously backfire if GM runs into any technical difficulties with the lithium ion battery packs that cause a program delay.
[Source: Half Life Source]