We recently wrote about the VW's DIESELUTION tour. I took the video above of the Dieselution tour's stop at AltWheels Boston 2007. IMHO, VW should have called the tour Dissolution. Don't get me wrong. I like VW. I think they are great brand and really could have surfed the green revolution wave. I am glad they are planning on making "a" hybrid soon but VW's focus on re-branding diesel as clean diesel seems a pointless, uphill battle to me.

Take their display at AltWheels. The semi truck they use in the display was idling. The VW semi could have been idling the entire show, for all I know. I am guessing they were using it to power the video displays inside. They could have been getting ready to leave however. The video is dark because it was the last booth I checked out. Why would anyone go to beautiful Boston Hall plaza, an outdoor plaza, only to go into the back of idling truck to watch videos on monitors trying to convince you diesel is really clean now?

Share This Photo X