Volkswagen plans to overtake Toyota as world's largest by 2015

Volkswagen has revealed that it plans to take on the newly minted global leader Toyota and become the world's largest carmaker by 2015. The ambitious goal was confirmed by Michael Kern, head of sales and marketing for the Volkswagen brand, who said they aim to beat Toyota on both vehicle sales and profitability.

According to Kern, VW plans to bring 12 new models to its lineup in the next three years, a level unprecedented by any large carmaker. Kern was also quoted in German magazine Auto Motor Und Sport as saying "we are going to expand our presence in the United States, Russia, India and other markets."

One of the previews at the recent Frankfurt Motor Show was the up! minicar concept. Small cars are expected to be the Next Big Thing as the Indian and Chinese middle class mobilize.

As of 2007, however, Volkswagen is far behind Toyota and GM in sales. The company will manage to sell just over 6 million cars compared to more than 9 million for the two leaders.

[Source: The Auto Channel]

Share This Photo X