The company moved almost 800 cars last year, all of them Phantoms in either standard or long-wheelbase guise (because, you know, that standard 19-foot-long car is just too cramped inside). Expectations at Rolls are that it'll meet or surpass that number this year. Beyond that, the coming addition of the 100EX-based convertible (and possibly a 101EX-inspired coupe after that?) should help keep sales lively.
The long-wheelbase car, which is apparently selling well everywhere else, will make it into US showrooms by the end of the year, giving the well-heeled more room to cool their ... uh ... heels.
(Press release after the jump)
EXPANDING WORLDWIDE DEALER NETWORK
29 June 2006
Rolls-Royce Motor Cars has recently expanded its worldwide dealer network reflecting the continued success of the Phantom and the forthcoming launch of the convertible model in 2007. There are now 74 Rolls-Royce dealers worldwide (up from 64 in 2003), representing 32 different countries. The most recent dealer openings have been in Oman, Pakistan and Denver, USA and a new showroom recently opened in Mumbai, India.
Ian Robertson, Chairman and CEO of Rolls-Royce Motor Cars, said: "Last year we sold almost 800 cars, a 15 year sales high for the brand and we expect to see a similar number again this year. The Phantom continues to lead its market sector, outselling its closest rivals by a substantial margin."
The most recent addition to the Rolls-Royce line-up – the Phantom with extended wheelbase – is selling strongly. Built initially for the Middle East and Asia Pacific regions, it was launched earlier this year in Europe and will be available in the US by the end of 2006. Demand for this new model is running at around double the expected rate.