I know this ad is for some sort of high-tech floor mats to keep out stains left by little ones eating drive-thru French fries or perhaps your morning coffee, but when I saw this image, and the tag line "Do you feel like the deep fryer came along for the ride?" I couldn't help but think of biodiesel, and the distinct smell that accompanies some versions of the fuel. I'm not certain all biodiesel blends smell like the back room of a fast food franchise or a tempura restaurant, but that image is out there. Do you think the advertisers were aware of this when they designed the image? Since it's the weekend, I thought I'd throw out a question to our readers. If your mind is often wrapped around green technology, how does this shape your view of the world? Post your answers in the comments. And enjoy the smells.