As part of Simmons' typographically-challenged "i am INDY" branding concept for the IRL, he's come up with a signature song (and music video). All we can say is, as anthems go, it's no "We are the Champions," (but then again, a few AB staffers wouldn't say KISS was in the same league as Queen, either).
Your musical mileage may vary, of course. Decide for yourself - the lyrics are here. Follow the links to the music and the music video. Let us know what you think!
[via C ar Buyer's Notebook]