BMW AG board member, Burkhard Goeschel, told a little secret. Apparently, BMW is planning a lower range Rolls Royce. The new Rolls Royce will not show up until 2010 and should be priced around 250,000 euro. We're not certain about the need for a 250,000 euro Rolls Royce, at today's rate is $312,000. Currently, a Rolls Phantom should start at $330,000. Who cares about price in this market anyway? We mean, if you have to ask then you probably cannot afford it. The extra $18,000 you save by picking the 'little' Rolls could go toward C.Z. encrusted 22-inch wheels.