Except that it's not a truck, but whatever. Edy's is rolling out a new little ice cream treat and its marketing people must have come up with this idea during a frozen treat-induced brain freeze. They contracted Canyon Motors to build a MINI Cooper Ice Cream "Truck" that includes 32- and 23-inch LCD flat panels, a Mac Mini, iPod Mini docking station, wi-fi connectivity, exterior webcam, slide-out freezer drawer and 19-inch spinner wheels. The crazy little concoction will be on a 10-city tour, so if it comes to your town buy me a Bomb Pop and throw it in the freezer. Thanks, they're my favorite.
[Thanks to our boys over at TUAW for the tip.]

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