The future of car salesmen: no commissions? Consumers are armed with much more information today. It's increasingly harder for a dealer to make their big score. Invoice prices and product information that's available on the internet allow the car buyer to spend less time talking to the dealer but still ensure they get the best deal. So is the dealer dead? And if so is it a bad thing? For consumers we don't think so but to the people that make their living selling, it could be the end of the "You could make $100,000 a year" want ad.