When Rolls Royce looked at the new Bentley Continental Flying Spur and its $165,950 price, the wheels started turning. The $170,000 price tag is hardly cheap, but almost half the price of the Rolls Phantom, the only car in the BMW-owned company's lineup. Also the design of the new Rolls convertible has gotten the "go-ahead" and should go into production in 2007. The design is based on the 2004 100EX concept car.

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