Chrysler 300 drawing new fans and trade-ins

The success of the 300 seems to be all we write about these days. Barring a major recall the car seems to be the savior for the ailing Chrysler. One more factor to back up the model's accomplishments involves what new 300 buyers are trading in. Many are exchanging foreign nameplates like Nissan, Honda and Toyota for the All-American rear-wheel drive behemoth. But what's even more surprising many are trading in luxury brands like BMW, Lexus and even Daimler Chrysler AG sibling Mercedes Benz. Of course the picture here of a former Jaguar X-Type owner and his new 300C underlies the trend we were all worried about. The 300C is finding that segment that no longer buys sports cars as status symbols and instead think big luxury sedans are cool.