Skip to main content

Review: 2010 Toyota Prius a miser with new moves

When car buyers think of hybrids, the name that most often springs to mind is the Toyota Prius since it was the first really practical hybrid to come to market and has sold more than any other examples. Yes, of course, the original Honda Insight beat the Prius to market in the U.S. by about six months, but the tiny two-seater sold in equally tiny numbers and had limited appeal beyond hard core hyper milers. In the coming weeks, Toyota dealers will start getting their first allotments of the all-new third-generation Prius, and while we got to spend a few hours with one on the west coast... Read More

  • 0
    Toyota Prius
    2014 Toyota Prius liftback keeps even keel on price, sales
    1382558100

    The Toyota Prius is the 800-pound gorilla of the hybrid world, and it looks like Toyota wants to keep it that way by holding the line on prices for the world's most popular hybrid. The Japanese automaker is leaving the price of all five trim lines of its standard hatchback Prius unchanged for the 2014, meaning that the price will once again range from ...

  • 0
    Toyota Prius
    US Prius Plug-In Hybrid gets price cut, won't get JDM two-tone paint
    1381348920

    Compared to last year's model, there's not much that's new in the 2014 Toyota Prius Plug-In hybrid –except the price tag. The nominally updated PHEV will lose $2,010 off of its base price while keeping all of the tech and options from the 2013 model. The new base model will therefore start at $29,990, while the Prius Plug-in Advanced model gets an ...

  • 0
    Toyota Prius
    Report: Toyota must go to trial over unintended acceleration suits
    1381251540

    Toyota is surely readying its trial lawyers, as the Japanese giant is officially headed to court in a pair of cases relating to its unintended acceleration fiascos of 2009 and 2010. In the first case, the United States Supreme Court has actually got involved in matters, ignoring an appeal from Toyota that attempted to use an arbitrator to settle its ...

  • 0
    Toyota Prius
    September 2013: Prius Sales Drop Proves To Be Bellwether Edition
    1380815340

    Could the loss of Labor Day make that big of a difference in green-car sales? That's what some folks will likely be asking now that we know that September sales of hybrids, plug-in hybrids, battery-electric vehicles and diesels came in below 2012 figures. The drop off between September 2012 and 2013 was worst year-over-year sales performance of the ...

  • 0
    Toyota Prius
    August 2013: Everything's Coming Up Green Edition
    1378490280

    After plateauing earlier this year, US green car sales are settling into a steady pattern of chalking up year-over-year increases in the 30 percent to 50 percent range. Last month, Toyota and Ford both sold their hybrids to a broader range of customers. Plug-in vehicle sales also received a boost after the Chevrolet Volt extended-range plug-in, Nissan ...

  • 0
    Toyota Prius
    Future Toyota Prius Plug In will have wireless charging, more EV miles
    1378333800

    Given the vehicle's importance as a halo car for Toyota, news of the next-gen Prius getting a potential 55 miles per gallon was our first headline from the recent Toyota Hybrid World Tour media event, but there is some news to report on the Prius Plug In as well. Namely, that the "plug" part of its name might be kind of superfluous as the car gets a ...

  • 0
    Toyota Prius
    Report: Toyota again hints that a new Supra is under development [w/video]
    1377900120

    Now that the NSX is on its way back, the list of sports car revivals most yearned for by US enthusiasts is probably down to the Mazda RX-7, Nissan 240SX, Lotus Elise and Toyota Supra. There's been a lot of talk about that last one over the past year especially, with rumors of an all-wheel-drive coupe utilizing a CVT last May, a Toyota engineer declaring ...

  • 0
    Toyota Prius
    Next-gen Toyota Prius aiming for 55 mpg, could arrive in 2015
    1377719940

    Twenty years ago, a small group of engineers at Toyota were tasked with the G21 project, a look into the "Global 21st Century" and how Toyota could make vehicles that used less fuel and emit less CO2. You might be able to guess that the result of that project was the Prius, which became an icon and is today the world's most popular hybrid (in Japan and ...

  • 0
    Toyota Prius
    Toyota Prius still most popular car in California
    1377172380

    More than one in every five Prius vehicles sold in the US is sold in California. In California, the sun rises over the Eastern Sierras, sets over the Pacific and the Toyota Prius remains the most popular car around. The world's best selling family of hybrids moved 33,987 units in California during the first six months of the year, making the Prius the ...

  • 0
    Toyota Prius
    July 2013: Good Times With Green Car Sales Edition
    1375480680

    Americans appear to be re-embracing their inner tree-hugger, as the growth in US green-car sales again accelerated last month. July ended up having the second-fastest growth rate of the year. July US sales of hybrids, plug-ins and diesels jumped 50 percent from 2012. July US sales of hybrids, plug-ins and diesels jumped 50 percent from a year earlier ...

  • 0
    Toyota Prius
    Toyota Prius, Tesla Model S fans apparently like very different things
    1375468320

    Prius fans polled have above-average interest in yoga, sustainability and Apple. As for Model S fans? They're big on economics, Jim Beam, strip clubs and weed. If a Toyota Prius lover crashes into you, the driver may have been distracted reading The New York Times or The Atlantic on his or her iPad. If a Tesla Model S fan does the same, the driver may ...

  • 0
    Toyota Prius
    Toyota Prius family has best July ever with double digit gains
    1375444860

    July was a great month for the Toyota Prius lineup. Toyota Motor Sales, USA sold 23,294 Prius units in July 2013 versus 16,643 in July 2012 – a nearly 40-percent increase. In July 2013, the standard Prius Liftback sedan sold 15,252 units, the larger Prius V sold 3,428, the smaller Prius C sold 3,797 and the Prius Plug-in Hybrid moved 817 ...

  • 0
    Toyota Prius
    Official: Toyota sells six of every 10 hybrids in California [UPDATE]
    1375299060

    In an apparent shot back at Ford's increasing market share of electrified vehicles and claim that it accepts more Prius trade-ins for its own hybrids than any other car, Toyota has flexed a muscle and played the numbers game to put the Blue Oval in its place. Leaning on its hybrid market dominance in California, the Japanese automaker stated that six out ...

  • 0
    Toyota Prius
    Video: Watch how hackers can take control of your car
    1374696000

    When meeting a duo of computer hackers for the very first time, we imagine hearing the words "We want to convince you that we can hurt you – without hurting you," is bound to release the hounds of anxiety upon your mental makeup. At least, it would ours. And it's those words, uttered by Charlie Miller and Chris Valasek to Forbes staff reporter Andy ...

  • 0
    Toyota Prius
    Video: Toyota Prius owners targeted by tire-slashing VA vandal
    1374683400

    Toyota Prius owners aren't bad folks. With a few exceptions, they're just normal people who appreciate the comfortable, high-mileage hybrid. Someone in Arlington, Virginia doesn't see it that way, though, as 14 examples (and one Smart) had at least one tire slashed last Sunday night. The serial tire-slasher didn't swipe any items from the vehicles, but ...

  • 0
    Toyota Prius
    Virginians Beware: Hybrid tire-slasher on the loose
    1374624000

    What's not to like about saving fuel on your daily commute? Really, if you have to drive yourself to work every day, you may as well do it in the most efficient vehicle available, right? Well, at least one criminal in Arlington, Virginia seems to disagree. According to WUSA9, a local news station, a total of 16 vehicles had their tires slashed last Sunday ...

  • 0
    Toyota Prius
    Official: Toyota sells 3-millionth Prius
    1373201940

    Three generations in sixteen years and more than three million units sold worldwide - as of the end of June, those are the stats on the Toyota Prius. Even though Toyota says Prius sales might not reach the goal of 250,000 units this year, the little hybrid that could still doesn't have any problem flying off dealer lots. The second-generation Prius sold ...

  • 0
    Toyota Prius
    Report: Toyota Prius sales could come up short in 2013
    1373122920

    A Toyota executive has said that the automaker's hybrid Prius model may not reach its 2013 goal of selling 250,000 units in the US marketplace. Bill Fay, group vice president for Toyota's US sales, told Reuters, "The 240,000 to 250,000 range is kind of where we're settling our sights for the Prius family." The first-generation Prius, a five-passenger ...

  • 0
    Toyota Prius
    June green-car sales jump 35% over 2012 numbers
    1372896360

    June marked the second-fastest year-over-year growth rate for US green car sales for 2013 so far and helped put sales of green vehicles – pure electrics, hybrids and diesels – for the first half of the year about 19 percent ahead of 2012 levels. Americans bought 57,614 advanced-powertrain vehicles last month, up 35 percent from June 2012. Only ...

  • 0
    Toyota Prius
    Prius, Smart generate lowest economic, social, green costs
    1371388560

    No matter how you slice it, the Toyota Prius and the Smart ForTwo are two of the "cheapest" cars to own. The Automotive Science Group (ASG), in its first-ever survey measuring a car's economic, environmental and social costs, put both the Prius and the ForTwo atop two of its nine vehicle classes, marking the only repeat leaders among the approximately ...

Autoblog iPhone App
Shop for a vehicle