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Review: 2010 Toyota Prius a miser with new moves

When car buyers think of hybrids, the name that most often springs to mind is the Toyota Prius since it was the first really practical hybrid to come to market and has sold more than any other examples. Yes, of course, the original Honda Insight beat the Prius to market in the U.S. by about six months, but the tiny two-seater sold in equally tiny numbers and had limited appeal beyond hard core hyper milers. In the coming weeks, Toyota dealers will start getting their first allotments of the all-new third-generation Prius, and while we got to spend a few hours with one on the west coast... Read More

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    Toyota FT-1 hints at Supra, more aggressive hybrids
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    Toyota showed off the new FT-1 performance concept at the 2014 Detroit Auto Show today, and the obvious story angle is that this is the new Supra. That's enough weight for most concept cars to carry, but then we thought about it a bit more - FT-1 stands for "Future Toyota 1," after all - and re-read the hints Toyota is dropping about how the FT-1 fits ...

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    'Transparent' Prius concept lets you see through the back seat, for safety
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    The concept of making a back seat "transparent" in order to eliminate blind spots is making the publicity rounds thanks to the so-called "see through Prius" that recently got some exposure in both Los Angeles and Tokyo. Earlier this fall, Japan's Keio University showed off a "see-through" Prius at Tokyo's Digital Content Expo, according to CNET. Using ...

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    SEMA: Tekked-Out Prius, Rowdy Camry round out Toyota's SEMA offerings
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    From the same Dream Build Challenge that brought the DragQouia to the SEMA Show, NASCAR stars Clint Bowyer and Kyle Busch also got involved with the competition hoping to win $50,000 for their respective charities. Instead of building trucks like their NHRA counterparts, Bowyer had a Prius built for the contest while Busch stuck with a car he's very ...

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    Podcast: Autoblog Podcast #276
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    New York Auto Show, Chevrolet Camaro 1LE, 2013 Ford Explorer Sport Episode #276 of the Autoblog Podcast is here, and this week, Chris, Zach and Dan cover the known knowns so far at the New York Auto Show, the Chevrolet Camaro 1LE, and the 2013 Ford Explorer Sport. Your questions and comments power the end of the 'cast, and for those of you who hung with ...

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    Toyota: If all Americans drove a Prius, dependence on foreign oil would drop by 70%
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    Speaking at the Economic Club of Chicago during the Chicago Auto Show last week, the president and COO of Toyota Motor North America, Yoshi Inaba, laid out his company's near-future plans, and made about as strong a case for hybrids as you're likely to hear this month. This is to be expected, since Toyota is going to launch 19 new or updated vehicles this ...

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    Toyota, Hasbro will create Monopoly 'course' at Chicago Auto Show
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    Could Toyota be dropping us all a hint about its place in the hybrid-vehicle world? The Japanese automaker is teaming up with board-game maker Hasbro to create a mini road course based on the Monopoly board game at the Chicago Auto Show, which Toyota will use to pitch its latest batch of hybrid vehicles. Toyota and Hasbro are using more than 30,000 ...

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    Toyota Prius camper conversion has us charging for the woods
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    Love it or hate it, Toyota has done an impressive job with the Prius. What started as a single model has grown to a whole family, including the versatile new Prius V minivan. But for some even that won't prove enough space, so Japanese conversion outfit Campinn has developed this rather bizarre appendage for the standard Prius hatchback. Unveiled this ...

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    Toyota Prius C brings hybrid economy to the masses for under $19,000
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    C is for Cookie. At least, that's what the baking industry lobbyist known as Cookie Monster would have us believe. At Toyota they have another idea, where C is not for Cookie, it's not for Car and it's not for Compact. In the latest addition to the Prius family, C is for City. What you're looking at is a new, smaller hybrid from Toyota, which is eagerly ...

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    Video: Toyota teases NS4 plug-in hybrid concept again
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    Toyota has released a quick teaser video for the company's NS4 Plug-In Hybrid Concept ahead of the vehicle's debut at the 2012 Detroit Auto Show. Though less than a minute in length, the clip gives us a clear look at the vehicle's badges as well as quick line-drawing outline. Toyota has released few details about the NS4 beyond saying the vehicle will be ...

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    Teased: Toyota confirms NS4 plug-in hybrid concept and production Prius C for Detroit
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    Toyota is bringing a new concept to the 2012 Detroit Auto Show. The company calls its NS4 showcar an "advanced" plug-in hybrid, though it hasn't shared any more information beyond the vehicle's name. While we can't say for certain, odds are the concept will give us a glimpse of what the company has planned for future hybrid design instead of boasting any ...

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    Official: Prius C revealed among Toyota lineup for Tokyo Motor Show [w/video]
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    We've heard the argument before: Why get a big hybrid when a small hatchback can, in real-world conditions, post similar fuel economy figures. And to them, Toyota answers with the new Prius C. Smaller than the existing Prius, the Prius C will launch at the rapidly approaching Tokyo Motor Show and makes its U.S. debut shortly after at the Detroit Auto ...

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    Frankfurt: 2012 Toyota Prius Plug-In Hybrid returns 112 MPGe
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    At the 2011 Frankfurt Motor Show, Toyota peeled back the sheets to finally reveal its 2012 Prius Plug-in production model. Toyota describes the plug-in hybrid as the "greenest, most technically advanced Prius yet," and with an electric-only driving range of 14.3 miles, fuel consumption targeted at 112 miles per gallon equivalent and CO2 emissions listed ...

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    Official: Production Toyota Prius Plug-in to debut at Frankfurt Motor Show
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    Lots of people have been waiting for this news: The production version of the Toyota Prius Plug-in Hybrid will make its world debut at the 2011 Frankfurt Motor Show in mid-September. Toyota says the Prius Plug-in is the next "major milestone" in the automaker's 40-year quest for sustainable mobility (so, what's the RAV4 EV, then?). The plug-in hybrid ...

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    Geneva 2011: Toyota Prius+ sips fuel with room for seven
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    As the second size extension of the Toyota Prius family tree, the 2012 Prius+ adds a healthy dose of roominess to the well-known fuel-sipping hybrid equation, and it's making its world debut at the 2011 Geneva Motor Show. There's seating for seven occupants inside, but the multi-purpose vehicle shares a clear design language with Toyota's ...

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    Toyota Prius
    Geneva 2011: Toyota Prius+ sips fuel with room for seven
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    As the second size extension of the Toyota Prius family tree, the 2012 Prius+ adds a healthy dose of roominess to the well-known fuel-sipping hybrid equation, and it's making its world debut at the 2011 Geneva Motor Show. There's seating for seven occupants inside, but the multi-purpose vehicle shares a clear design language with Toyota's ...

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    Toyota Prius
    Toyota Yaris HSD concept to bow in Geneva
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    Toyota has announced that the company will be showing off a new concept at next month's Geneva Motor Show. The Japanese stalwart has big plans for the B-segment in the near future, and those include bringing a full hybrid system to some of the smallest cars on the road, and we'll all get a glimpse into how the automaker plans to do that with the Yaris HSD ...

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    Toyota Prius
    Toyota Yaris HSD concept to bow in Geneva
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    Toyota has announced that the company will be showing off a new concept at next month's Geneva Motor Show. The Japanese stalwart has big plans for the B-segment in the near future, and those include bringing a full hybrid system to some of the smallest cars on the road, and we'll all get a glimpse into how the automaker plans to do that with the Yaris HSD ...

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    Toyota Prius
    Toyota wants to know: Does Prius belong in the dictionary? Does Prii?
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    Toyota's "What's the plural of Prius?" contest has garnered more than 1.5 million votes so far spread among the five choices: Prien, Prii, Prium, Prius and Priuses. In the lead is "Prii," with 25 percent, followed a hair later by "Prius" at 24 percent, then there's daylight with "Priuses" at 20 percent, "Prien" at 18 percent, and "Prium" at an unheralded ...

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    Toyota and Lexus show off at Tokyo Auto Salon
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    You've seen the Toyota GRMN iQ Racing Concept (lucky you!), and now it's time to divert your attention towards the rest of the Japanese automaker's wares being shown off at the Tokyo Auto Salon. First up is the Toyota Prius G Sports Concept (pictured), which features the kind of gaping maw only the Mama Cylon could love. Rounding out Toyota's offerings ...

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    Toyota Prius
    Toyota and Lexus show off at Tokyo Auto Salon
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    You've seen the Toyota GRMN iQ Racing Concept (lucky you!), and now it's time to divert your attention towards the rest of the Japanese automaker's wares being shown off at the Tokyo Auto Salon. First up is the Toyota Prius G Sports Concept, which features the kind of gaping maw only the Mama Cylon could love. Rounding out Toyota's offerings is the TRD ...

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