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Toyota First Drives

Kiichiro Toyoda founded the company in 1937 by spinning off the automotive division of his father's company, Toyota Industries. Now headquartered in Toyota City, Japan, the company also operates five major assembly plants in the US. The Toyota Camry is currently the best-selling car in the United States and the Toyota Prius is the best-selling hybrid.

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    Toyota
    Quick Spin: 2015 Toyota Sienna
    The Swaggeriest of Toyota's Swagger Wagons Drives Quieter, Tidier 1411671480

    It's hard to love a minivan, but it's very, very easy to use one. More than any other kind of vehicle – save a panel van, perhaps – the minivan is the most appliance-like of four-wheeled transportation devices. And most minivan buyers don't need to love their purchases; they just need to use them. So when it comes to a minivan's driving ...

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    Toyota
    First Drive: 2015 Toyota Yaris
    Refreshed To Sell Confidence And Value, Not Innovation And Technology 1411660620

    Advertising firms have done an admirable job convincing consumers that the easiest way to find a best-in-segment car or truck is by looking at a few key metrics. In the most elementary terms, the vehicle with the highest horsepower, most gears in its transmission housing, lowest acceleration times and best fuel economy most certainly must be the class ...

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    Toyota
    First Drive: 2015 Toyota Camry
    (Re)Securing Its Spot At The Top 1411401420

    Every car has its definitive year. Whether it be the Chevrolet Corvette, the Ford Mustang, or yes, even the ubiquitous Toyota Camry, 10.2 million of which have been sold since 1983, every car has its year. For the Camry, that year was 1992. With son-of-Lexus styling, a clear sense of purpose and a parent company that had hit its stride as the purveyor of ...

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    Toyota
    First Drive: 2014 Toyota Highlander
    Unsung Hero Gains A Bit More Attention 1387299420

    Midsize crossovers like the Toyota Highlander tend to play a thankless role in the life of today's modern family. That's really too bad. With the ability to hold several hyperactive kids and tons of cargo while keeping everyone safe and comfortable in all kinds of climate conditions day in and day out, they're true heroes in the lives of hundreds of ...

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    Toyota
    First Drive: 2014 Toyota Corolla
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    Reprising The Recipe For A Perfect Slice Of Toast My toaster broke the other week. Halfway through the process of cooking my gourmet Pop-Tart breakfast, the thing crapped out with a small bang, leaving my delicious morning treats trapped inside. To rectify the situation, I ventured out to a big box store, located the toaster aisle, and ran a couple of ...

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    Toyota
    First Drive: 2014 Toyota Tundra
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    Raising A White Flag To The Competition We all benefit from highly competitive battles. In the automotive sector, few campaigns are so closely fought as the decades-long struggle for supremacy in the fullsize half-ton pickup truck segment. The Ford F-150 has dominated for ages, but Chevrolet, Ram and GMC have been closing the gap with freshly redesigned ...

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    Toyota
    First Drive: 2013 Toyota RAV4 [w/video]
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    Obsessively Maintaining the Status Quo Genchi Genbutsu and Waku-Doki. These are Japanese terms we heard quoted by Toyota representatives when describing its 2013 RAV4. Apparently the first one means "go and see for yourself" and the second means "heart pumping, adrenaline racing." Nice expressions, but not exactly the ones we'd choose. So we'll ...

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    Toyota
    First Drive: 2013 Toyota Avalon [w/video]
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    A Case Study In Judging A Book By Its Cover Toyota has turned over something of a new leaf with its 2013 Avalon. For the last few decades, Japan's largest automaker has shown a face that could best be described as practical, reliable and a bit dull – the same side of the leaf that's been staring consumers in the face with products like the 2013 ...

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    Toyota
    First Drive: 2012 Toyota RAV4 EV [w/video]
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    Tesla-Hearted Toyota Offers Real Sport And Utility The 2012 Toyota RAV4 EV is the most advanced Alpha prototype electric vehicle we've ever driven. Or maybe it's a poster child for the 21st Century automotive industry where all sorts of new things are being tried, like when old-school automakers and ambitious start-ups find common purpose in rushing an ...

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    Toyota
    First Drive: 2012 Toyota Prius C [w/video]
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    Baby Of The Family Will Play A Big Role Toyota's new 2012 Prius C doesn't look like a math problem, but that's what it is. Hidden behind its attractive hatchback body and Toyota Synergy Drive hybrid powertrain, the Prius C is just a bunch of numbers. Numbers like the car's miles per gallon rating, its MSRP, how many can be produced and how many Toyota ...

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    Toyota
    First Drive: 2013 Lexus GS 450h [w/video]
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    Lexus' Best Compromise Yet Ever since the Prius unexpectedly became the Xerox of hybrids and a greenie icon, Toyota has been trying to figure out how to apply the technology to its other models. Its results have been decidedly mixed, nowhere more so than with its luxury lineup. But with the 2013 Lexus GS 450h, Toyota thinks it has finally figured out ...

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    Toyota
    First Drive: 2012 Toyota Prius Plug-In
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    You Say You Want An Evolution? Here's a game that the first people who buy the 2012 Toyota Prius Plug-in Hybrid should play with their other Prius-driving friends: Let them slide behind the wheel and see if they can even tell that it isn't a standard, third-generation Prius. Very few will be able to tell. That's how subtle the changes are between the two ...

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    Toyota
    First Drive: 2012 Toyota Camry
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    Patron-Saint Of Mid-Sizers Gets Massaged Toyota has manufactured and sold 15 million Camry models across 100 countries since it debuted way back in 1983. It's a number that's nearly unfathomable. If all of those polite four-doors were still roaming the earth, there'd be one for every man, woman and child in Virginia, Maryland and Washington D.C. ...

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    Toyota
    First Drive: 2012 Toyota Yaris
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    Satisfactory Subway Substitution Our enthusiast's Spidey Sense started tingling when we heard about the newest bit of technology employed on the enhanced 2012 Toyota Yaris. It was not a more advanced variable valve timing system; the Yaris' 1.5-liter engine is carried over and already has an intake cam with adjustable phasing. It was not more cogs ...

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    Toyota
    First Drive: 2012 Toyota Prius V
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    Toyota Masters The Art Of The Conjunctive The hybrid lexicon is a language built on a foundation of disjunction. Buyers may have phenomenal fuel economy or space for kids and cargo. You can embarrass your neighbors at the fuel pump or have a satisfying driving experience. In fact, opting for a battery pack is so fraught with compromise that it's almost ...

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    Toyota
    First Drive: 2011 Toyota Sienna tries to make the minivan cool
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    The Plymouth Voyager and Dodge Caravan minivans revolutionized family transportation when they were introduced back in 1983. Nevermind that Volkswagon had been selling people-friendly vans for decades, it was Chrysler's "magic wagons" that came to define the minivan for Americans. With decent car-based road manners, easy-access sliding doors and clever ...

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    Toyota
    First Drive: 2011 Lexus LFA is wicked and this way comes
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    It's taken nearly four days to wrap my head around the 2011 Lexus LFA, and if I'm honest, I'm still not halfway there. The combination of a decade-long gestation, a half dozen prototypes comprised of two different materials, a high displacement V10 that cuts fuel at 9,500 RPM and a $375,000 price tag has left me incapacitated and trembling in a caffeine ...

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    Toyota
    First Drive: 2010 Toyota Prius puts up BIG numbers
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    When you sit in the 2010 Toyota Prius, you notice all those little things that provide the "Prius experience" – the shift lever, information screen, center-mounted instrument panel – are all present, but they're slightly different and noticeably improved. The time it takes to adapt to the revised interior is emblematic of the new Prius ...

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    Toyota
    First Drive: 2009 Toyota Venza
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    There's a workout regimen called Crossfit that aims to increase one's abilities in eight different areas. Crossfit doesn't reward the specialist, it rewards the well-rounded; it doesn't create marathoners, it creates decathletes. The point of Crossfit is to allow you to enter any situation with the confidence that you have things like the agility, ...

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    Toyota
    2008 Road Trip Vehicles of the Year as chosen by Thule
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    There are few words in the English language which can conjure up as much meaning, and likely so many memories, as these: road trip. We've all been on them before; some are the highlights of your life and some... well, not so much. But having the right vehicle can make all the difference in the world. Thule, maker of "transportation accessories", has added ...

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