Despite opening dozens of overseas plants in the past several decades in locations all over the globe, Honda Motor Co. has not expanded its car manufacturing capabilities in its home market of Japan since opening a facility in Sayama back in 1964.
In its state of the Honda World address yesterday, Honda Motor Co., Ltd. revealed what it has in store for 2007 and beyond. Honda basically said it would keep building on its Honda-ness. Our word, not theirs. The idea is to play on the strengths and characteristics that make Honda unique in each segment. They identified three specific areas to reach those goals: 1) Establishing advanced manufacturing systems and capabilities; 2) strengthening the foundation for overseas growth; and 3) accelerati