yen

Being a global automaker means having to deal with the rising and falling tides of currency. The climate is particularly difficult in Japan, where the yen is valued at record levels compared to the American dollar. Since a giant chunk of Japanese automotive exports are shipped off to America, ...

For years, Detroit automakers would argue that the Japanese yen was artificially devalued, and that the value of the currency was a big competitive advantage to the likes of Toyota and Honda. To erase this gap, The Detroit Three pressured suppliers to lower costs in any way possible, which caused ...

The Yen is soaring, and that means it's costing Japanese manufacturers a lot of money to sell goods here in the United States. Some are moving areas of production to other countries, yet Toyota has decided to open its first new Japanese manufacturing facility in nearly 20 years. Toyota's newest ...

Akio Toyoda, president of Toyota, has stated that the Japanese automaker is planning to revise its earnings forecast due to the fact that the Yen has reached a 15-year high. The full-year profit forecast was based on a rate of 90 Yen to the US Dollar. It will be reduced to around 80 Yen to USD. ...

Toyota President Akio Toyoda caused something of an uproar in the automaker's home market of Japan when he suggested that "logically, it doesn't make sense to manufacture in Japan." Why? The surging value of the Yen, currently at a 15-year high, compared to the U.S. Dollar. Considering that the ...

Toyota may have gotten used to being the leader in the hybrid sedan segment, but the Japanese auto giant didn't get to where it is today by failing to see the writing on the proverbial wall. With arch-rival Honda having priced its new Insight ...

Corporate posturing or not, Honda's Takeo Fukui made his opinions perfectly clear regarding the Japanese government's recent lack of currency manipulation. Fukui, CEO of Honda Motor Co., suggested that the yen's rise in value relative to the currency in the United States and Europe is causing ...

click above image to view more high-res photos of the Lexus IS-F Merry Christmas, says Lexus, which announced today that its hopped up entry-level luxury sedan will go on sale Christmas Day in Japan. Also unknown until now is the exact horsepower rating of the car's 5.0L V8, which has been ...

Most people looking to purchase a Toyota or Nissan just don't care about the value of the Yen vs. the Dollar. It just isn't relevant. For automakers here and in Europe, however, it's a very big deal. The Auto Trade Policy Council estimates a Japanese auto manufacturer advantage of $9,000 on ...

Toyota has just released its earnings report for the quarter spanning April through June and the Japanese automaker has posted an operating profit of $4.45 billion. Toyota's profits even beat the optimistic projections of most analysts. Its North American outfit accounted for a little over $1.2 ...