whitacre

General Motors wants to prove to you that their vehicles are up to snuff, and The New York Times is reporting that a new marketing initiative aims to get more customers behind the wheel of GM cars and trucks. The General's rumored Satisfaction Guaranteed program promises to give customers their ...

A new General Motors needs new leadership. So following the replacement of former CEO Rick Wagoner with Fritz Henderson, the General has announced its new incoming chairman: Edward E. Whitacre, Jr.Whitacre is perhaps best known for his seventeen-year tenure as chairman and chief executive of ...