Hollywood seems to be all about adapting TV shows from the '70s and '80s into movies these days. Starsky & Hutch was turned into a movie. So were The Dukes of Hazzard, Miami Vice and The A-Team. We could go on, but you get the point. The one project that seems to keep stalling, though, is CHiPS, but that's now apparently been shifted into overdrive.
- John Neff
- Jun 7, 2013
The new Superman film Man of Steel opens in theaters next Friday, June 14th, and Ram is buddying up with the summer blockbuster for some coattail-riding co-promotions. The partnership includes a new 30-second commercial called "Action" that pairs scenes from the film with footage of Ram trucks and a voiceover that says, "Everyone has the ability to do something amazing... Some just do it on a more regular basis." It's nothing too special (we've actually seen most of the Ram footage in other comm
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