Autoblog

Click above for high-res gallery of the Volkswagen Routan

The new Volkswagen Routan minivan hasn't even gone on sale yet and there is already an incentive on its hood. This one, however, is not your typical cash back deal. Instead, Volkswagen is working under the assumption that the people likely to actually purchase a Routan are those with kids to haul. As such, VW of America is teaming up with Upromise to provide buyers with $1,500 towards a higher education savings plan. Upromise is a company that works with retailers to provide cash back bonuses when one of their registered credit card is used for purchases. Those rebates can then be transferred to a 529 education savings plan. To be eligible for the college bonus, you have to pre-order the Chrysler-built Routan by the end of August and take delivery by the end of November.


[Source: Volkswagen]

click above to view more high-res pics of the VW Routan

Fumbling out of the "why bother" category here at the Chicago Auto Show is the 2009 Volkswagen Routan, which is their new minivan based on the Chrysler Town and Country and Dodge Caravan platform. Oddly, Volkswagen opened up its presentation by showing pics and videos of its classic vehicles, such as the old Beetle and the old-style rear-engined vans. What's odd is that those classics share absolutely no heritage with the new Chrysler minivan-based Routan. Why conjure up favorable memories of the old VW van before letting us down with this new one?

Moving on to better things, the new van does have a pretty attractive face, more attractive than the Dodge Grand Caravan and Chrysler Town and Country, at least. Standard features are many, including traction and stability controls, a 6-speed automatic transmission and Chrysler's 3.8L V6, though a 4.0L V6 producing 251 hp is also available. The interior is nicer in the Routan than in its Chrysler counterparts, though that's not necessarily saying much. We'll reserve final judgment until we get a chance to live with it, though.

Volkswagen believes that it has struck a better ride and handling compromise on the Routan than Chrysler was able to achieve with either of its vans, which is a bit like biting the hands that feeds you. Nothing on the Routan is all that bad, so we think that any potential minivan customer will consider it. What it will cost is unknown, but VW said the Routan will start around $25,000. We still question whether this is the best that Volkswagen could do with such a great history of vans to draw upon. As we see it, all this vehicle does is give VW dealers a vehicle to sell to large families.