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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Geely announces $11 billion investment in Volvo]]></title><link>http://www.autoblog.com/2012/04/09/geely-announces-11-billion-investment-in-volvo/</link><guid isPermaLink="true">http://www.autoblog.com/2012/04/09/geely-announces-11-billion-investment-in-volvo/</guid><comments>http://www.autoblog.com/2012/04/09/geely-announces-11-billion-investment-in-volvo/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.autoblog.com/category/china/" rel="tag">China</a>, <a href="http://www.autoblog.com/category/plants-manufacturing/" rel="tag">Plants/Manufacturing</a>, <a href="http://www.autoblog.com/category/volvo/" rel="tag">Volvo</a>, <a href="http://www.autoblog.com/category/earnings-financials/" rel="tag">Earnings/Financials</a>, <a href="http://www.autoblog.com/category/geely/" rel="tag">Geely</a></p><a href="http://uk.reuters.com/article/2012/04/05/uk-geely-volvo-idUKBRE8340GW20120405"><img alt="Li Shufu and Stefan Jacoby of Volvo"  src="http://www.blogcdn.com/www.autoblog.com/media/2012/04/li-shufu-stefan-jacoby-volvo.jpg" style="margin-left: 4px; margin-right: 4px; margin-top: 4px; margin-bottom: 4px; float: right; width: 250px; height: 287px; " /></a> <a href="http://www.autoblog.com/volvo/">Volvo</a> is poised to rapidly inflate its presence in China, and it believes the way forward is through an $11 billion spending plan. "We want to revive Volvo and give the brand its strength back," says <a href="http://en.wikipedia.org/wiki/Li_Shufu">Li Shufu</a>, Chairman of Geely Automobile Holdings. Speaking with German magazine <a href="http://www.wiwo.de/"><em>Wirtschafts Woche</em></a>, Shufu disclosed that Geely will put up $11 billion for a new engine factory, increased research and development and technology upgrades. However, Volvo's Per-Ake Froberg tells <em><a href="http://uk.reuters.com/article/2012/04/05/uk-geely-volvo-idUKBRE8340GW20120405">Reuters</a></em> that Volvo itself will be providing the funds through borrowing and other means.<br />
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No matter where the funding comes from, the investment is meant to aggressively drive the Volvo brand in the Chinese market, where the Swedish brand sold about 50,000 cars last year. Geely wants Volvo to account for 20 percent of the premium car market in just three years(!) with a target of 200,000 vehicles for 2014. It's all part of an ambitious plan to double Volvo sales over the next ten years, and for its stewardship, Geely will get a new premium brand for China that uses Volvo tech and engineering. In addition, the two brands will be combining their purchasing power to get better deals from suppliers and small engine and electric vehicle development will also be shared between Volvo and Geely.<br />
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As the last Swedish brand standing, it's heartening to see that Geely has designs on increasing Volvo's sales. Here's hoping the recently voracious appetite for cars in the Chinese market doesn't shortchange American buyers looking for Nordic iron.<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2012/04/09/geely-announces-11-billion-investment-in-volvo/">Geely announces $11 billion investment in Volvo</a> originally appeared on <a href="http://www.autoblog.com">Autoblog</a> on Mon, 09 Apr 2012 10:00:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.autoblog.com/2012/04/09/geely-announces-11-billion-investment-in-volvo/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/20210884/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2012/04/09/geely-announces-11-billion-investment-in-volvo/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>11 billion</category><category>geely</category><category>geely volvo 11 billion</category><category>li shufu</category><category>stefan jacoby</category><category>volvo</category><category>volvo geely</category><category>volvo sales</category><dc:creator><![CDATA[Dan Roth]]></dc:creator><pubDate>Mon, 09 Apr 2012 10:00:00 EST</pubDate>
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</item><item><title><![CDATA[Report: Volvo hiring 1,200 in Europe, adding capacity]]></title><link>http://www.autoblog.com/2011/03/31/report-volvo-hiring-1-200-in-europe-adding-capacity/</link><guid isPermaLink="true">http://www.autoblog.com/2011/03/31/report-volvo-hiring-1-200-in-europe-adding-capacity/</guid><comments>http://www.autoblog.com/2011/03/31/report-volvo-hiring-1-200-in-europe-adding-capacity/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.autoblog.com/category/china/" rel="tag">China</a>, <a href="http://www.autoblog.com/category/euro/" rel="tag">Europe</a>, <a href="http://www.autoblog.com/category/hirings-firings/" rel="tag">Hirings/Firings/Layoffs</a>, <a href="http://www.autoblog.com/category/crossovers-cuvs/" rel="tag">Crossover</a>, <a href="http://www.autoblog.com/category/volvo/" rel="tag">Volvo</a></p><a href="http://www.autoblog.com/photos/2011-volvo-xc60-r-design-quick-spin/"><img alt="Volvo XC60" src="http://www.blogcdn.com/www.autoblog.com/media/2011/01/lead1-2011-volvo-xc60-r-design-qs.jpg" style="border-style: solid; border-width: 0px; margin: 4px 0px; width: 630px; height: 418px;" /></a><br />
<div class="iphone_hide" style="text-align: center; font-weight: bold; font-size: 10px; font-style: italic;">
	2011 Volvo XC60 R-Design - Click above for high-res image gallery</div>
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China's <a href="http://www.autoblog.com/category/geely/">Geely</a> has big plans for its <a href="http://autoblog.com/model/volvo/">Volvo</a> brand, with a goal of reaching 800,000 global sales per year by 2020 or sooner. To accomplish that feat, the automaker will need to bolster its factories and hire more workers, and <em>Automotive News</em> reports the Swedish automaker plans to do just that.<br />
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Volvo has announced that it plans to add 1,200 workers in Europe to help satiate an expected jump in demand. A staggering 900 of those jobs will be of the engineering variety, bolstering the staff of the automaker's research and development center in Sweden. Another 200 will fill spots at the automaker's Ghent, Belgium factory, while the remaining 100 jobs will fill various other positions. Volvo is also looking to build vehicles in China to continue sales growth.<br />
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Volvo CEO Stefan Jacoby says of the move, "We are investing in our future. It means that we have to work hard to continue to be cost competitive ... our cars are selling very well globally." Jacoby points out that the automaker is already experiencing "significantly" stronger sales than in 2010, with the <a href="http://autoblog.com/volvo/xc60/">XC60</a> crossover leading the charge.<br />
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<div class="postgallery"><p><strong>Gallery: <a href="http://www.autoblog.com/photos/2011-volvo-xc60-r-design-quick-spin">2011 Volvo XC60 R-Design: Quick Spin</a></strong></p><a href="http://www.autoblog.com/photos/2011-volvo-xc60-r-design-quick-spin/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2011/01/01-2011-volvo-xc60-r-design-qs_thumbnail.jpg" alt="2011 Volvo XC60 R-Design" title="2011 Volvo XC60 R-Design" /></a><a href="http://www.autoblog.com/photos/2011-volvo-xc60-r-design-quick-spin/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2011/01/02-2011-volvo-xc60-r-design-qs_thumbnail.jpg" alt="2011 Volvo XC60 R-Design" title="2011 Volvo XC60 R-Design" /></a><a href="http://www.autoblog.com/photos/2011-volvo-xc60-r-design-quick-spin/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2011/01/03-2011-volvo-xc60-r-design-qs_thumbnail.jpg" alt="2011 Volvo XC60 R-Design" title="2011 Volvo XC60 R-Design" /></a><a href="http://www.autoblog.com/photos/2011-volvo-xc60-r-design-quick-spin/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2011/01/04-2011-volvo-xc60-r-design-qs_thumbnail.jpg" alt="2011 Volvo XC60 R-Design" title="2011 Volvo XC60 R-Design" /></a><a href="http://www.autoblog.com/photos/2011-volvo-xc60-r-design-quick-spin/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2011/01/05-2011-volvo-xc60-r-design-qs_thumbnail.jpg" alt="2011 Volvo XC60 R-Design" title="2011 Volvo XC60 R-Design" /></a></div><br />
<strong><em><font size="1">Photos copyright (C)2011 Zach Bowman / AOL</font></em></strong><br />
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[Source: <a href="http://www.autonews.com/apps/pbcs.dll/article?AID=/20110329/ANE/303299903/1498">Automotive News</a> - sub. req.]<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2011/03/31/report-volvo-hiring-1-200-in-europe-adding-capacity/">Report: Volvo hiring 1,200 in Europe, adding capacity</a> originally appeared on <a href="http://www.autoblog.com">Autoblog</a> on Thu, 31 Mar 2011 08:31:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.autonews.com/apps/pbcs.dll/article?AID=/20110329/ANE/303299903/1498>Read</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2011/03/31/report-volvo-hiring-1-200-in-europe-adding-capacity/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/19896021/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2011/03/31/report-volvo-hiring-1-200-in-europe-adding-capacity/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>2011 volvo xc60</category><category>stefan jacoby</category><category>volvo ceo stefan jacoby</category><category>volvo production</category><category>volvo sales</category><category>volvo xc60</category><category>xc60</category><category>xc60 sales</category><dc:creator><![CDATA[Chris Shunk]]></dc:creator><pubDate>Thu, 31 Mar 2011 08:31:00 EST</pubDate>
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</item><item><title><![CDATA[Rumormill: Volvo readying five-door hatchback to boost brand's overall sales]]></title><link>http://www.autoblog.com/2010/10/18/rumormill-volvo-readying-five-door-hatchback/</link><guid isPermaLink="true">http://www.autoblog.com/2010/10/18/rumormill-volvo-readying-five-door-hatchback/</guid><comments>http://www.autoblog.com/2010/10/18/rumormill-volvo-readying-five-door-hatchback/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.autoblog.com/category/plants-manufacturing/" rel="tag">Plants/Manufacturing</a>, <a href="http://www.autoblog.com/category/volvo/" rel="tag">Volvo</a></p><a href="http://www.autoblog.com/photos/frankfurt-2009-2010-volvo-c30/"><img vspace="4" hspace="0" border="1" alt="" src="http://www.blogcdn.com/www.autoblog.com/media/2010/10/volvosmallhatch.jpg" /></a>
<div style="text-align: center;"><strong><em><small>2010 Volvo C30 - Click above for high-res image gallery</small></em></strong></div>
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<a href="http://www.autoblog.com/make/volvo">Volvo</a> CEO Stefan Jacoby wants to move 800,000 vehicles across the globe per year by 2020, which would more than double last year's sales tally of 350,000 and signal a reversal of sales declines. Jacoby expects about 250,000 of those additional sales to come from its integration into the Chinese market, but the remaining difference will be made up by entering new segments, sharpening the brand's focus and becoming a true luxury brand, not just premium.<br />
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It shouldn't be any surprise that the ex-<a href="http://www.autoblog.com/make/volkswagen">Volkswagen</a> USA head would have in mind a <a href="http://www.autoblog.com/volkswagen/golf">Golf</a>-sized five-door hatch for arrival in 2012. He didn't indicate what platform such a model would be built on, but the <a href="http://www.autoblog.com/volvo/c30">C30</a> would seem like a worthy candidate. If Volvo can come with a sporty hatch and get those buyers to look at the brand as something other than soccer-mom safety, the chance is there. The straight-talking German is working on the product plan, and as for raising the brand cachet he said, "We need to focus on luxury. I don't believe in the word 'premium.'" <br />
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<div class="postgallery"><p><strong>Gallery: <a href="http://www.autoblog.com/photos/frankfurt-2009-2010-volvo-c30">Frankfurt 2009: 2010 Volvo C30</a></strong></p><a href="http://www.autoblog.com/photos/frankfurt-2009-2010-volvo-c30/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2009/09/01-volvo-c30-live_thumbnail.jpg" alt="" title="" /></a><a href="http://www.autoblog.com/photos/frankfurt-2009-2010-volvo-c30/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2009/09/02-volvo-c30-live_thumbnail.jpg" alt="" title="" /></a><a href="http://www.autoblog.com/photos/frankfurt-2009-2010-volvo-c30/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2009/09/03-volvo-c30-live_thumbnail.jpg" alt="" title="" /></a><a href="http://www.autoblog.com/photos/frankfurt-2009-2010-volvo-c30/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2009/09/04-volvo-c30-live_thumbnail.jpg" alt="" title="" /></a><a href="http://www.autoblog.com/photos/frankfurt-2009-2010-volvo-c30/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2009/09/05-volvo-c30-live_thumbnail.jpg" alt="" title="" /></a></div><br />
[Source: <a href="http://www.egmcartech.com/2010/10/15/volvo-planning-hatchback-for-2012-jacoby-says-volvo-isnt-at-the-level-of-bmw-or-audi-yet/">eGM Car Tech</a>]<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2010/10/18/rumormill-volvo-readying-five-door-hatchback/">Rumormill: Volvo readying five-door hatchback to boost brand's overall sales</a> originally appeared on <a href="http://www.autoblog.com">Autoblog</a> on Mon, 18 Oct 2010 08:59:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.egmcartech.com/2010/10/15/volvo-planning-hatchback-for-2012-jacoby-says-volvo-isnt-at-the-level-of-bmw-or-audi-yet/>Read</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2010/10/18/rumormill-volvo-readying-five-door-hatchback/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/19677258/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2010/10/18/rumormill-volvo-readying-five-door-hatchback/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>2012 volvo</category><category>stefan jacoby</category><category>volvo</category><category>volvo five-door hatchback</category><category>volvo hatchback</category><category>volvo production</category><category>volvo sales</category><dc:creator><![CDATA[Jonathon Ramsey]]></dc:creator><pubDate>Mon, 18 Oct 2010 08:59:00 EST</pubDate>
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</item><item><title><![CDATA[Autoblog Podcast #159 - Reilly Brennan from AOL Autos comes by the podcast clubhouse]]></title><link>http://www.autoblog.com/2009/12/29/autoblog-podcast-159-reilly-brennan-from-aol-autos-comes-by-t/</link><guid isPermaLink="true">http://www.autoblog.com/2009/12/29/autoblog-podcast-159-reilly-brennan-from-aol-autos-comes-by-t/</guid><comments>http://www.autoblog.com/2009/12/29/autoblog-podcast-159-reilly-brennan-from-aol-autos-comes-by-t/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.autoblog.com/category/podcasts/" rel="tag">Podcasts</a>, <a href="http://www.autoblog.com/category/hybrids/" rel="tag">Hybrid</a>, <a href="http://www.autoblog.com/category/china/" rel="tag">China</a>, <a href="http://www.autoblog.com/category/cadillac/" rel="tag">Cadillac</a>, <a href="http://www.autoblog.com/category/ford/" rel="tag">Ford</a>, <a href="http://www.autoblog.com/category/gm/" rel="tag">GM</a>, <a href="http://www.autoblog.com/category/toyota/" rel="tag">Toyota</a>, <a href="http://www.autoblog.com/category/volvo/" rel="tag">Volvo</a>, <a href="http://www.autoblog.com/category/geely/" rel="tag">Geely</a></p><br />
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<div style="text-align: center;"><em><strong><small>Click above for the Autoblog Podcast in iTunes, RSS or listen now!</small></strong></em></div>
<br /> For this week between holidays, Reilly Brennan from AOL Autos stops by our clubhouse to join Chris, Sam, and Dan for Episode #159 of the Autoblog Podcast. While it's a question-centric podcast this week, we touch on a few news items before hitting a bunch of your emails. An in-depth chat about the <a href="http:// http://www.autoblog.com/2009/12/28/2011-ford-mustang-gt-offcially-rolls-with-a-5-0-v8/">Ford Mustang's</a> new<a href="http://www.autoblog.com/2009/12/28/deep-dive-fords-all-new-5-0-v8/"> 5.0-liter V8</a> starts us off, before we turn to an equally pithy chat about <a href="http:// http://green.autoblog.com/2009/12/26/some-3rd-gen-prius-owners-complaining-about-brakes-heres-what/">Toyota's hybrid braking system concerns</a>, and we briefly consider what <a href="http://www.autoblog.com/2009/12/23/breaking-ford-says-it-has-come-to-terms-with-geely-on-volvo-sal/">Volvo's pending sale to Geely</a> might mean. From there on out, it's listener-interaction central, and we break the two-hour barrier this week as a holiday treat(?) for everyone. <br /> <br /> As ever, for exceptional quality 'casts, our colleagues at <a href="http://www.joystiq.com/category/podcasts/">Joystiq</a> and <a href="http://podcasts.engadget.com/">Engadget</a> do fine work. Let us know what you think of our podcast by dropping us an email at <strong>Podcast at Autoblog dot com</strong>, reviewing the show in iTunes, filling out our <a href="http://www.podtrac.com/audience/start-survey.aspx?pubid=JRJrA-gkKy4$&amp;amp;ver=standard">survey</a>, or even leaving us a voicemail on our Google Voice line <strong>734-288-8POD (734-288-8763)</strong>. Thanks for listening!<br /> <br /> <br /><p><a href="http://www.autoblog.com/2009/12/29/autoblog-podcast-159-reilly-brennan-from-aol-autos-comes-by-t/" rel="bookmark">Continue reading <em>Autoblog Podcast #159 - Reilly Brennan from AOL Autos comes by the podcast clubhouse</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2009/12/29/autoblog-podcast-159-reilly-brennan-from-aol-autos-comes-by-t/">Autoblog Podcast #159 - Reilly Brennan from AOL Autos comes by the podcast clubhouse</a> originally appeared on <a href="http://www.autoblog.com">Autoblog</a> on Tue, 29 Dec 2009 16:21:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.autoblog.com/2009/12/29/autoblog-podcast-159-reilly-brennan-from-aol-autos-comes-by-t/>Read</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2009/12/29/autoblog-podcast-159-reilly-brennan-from-aol-autos-comes-by-t/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/19296809/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2009/12/29/autoblog-podcast-159-reilly-brennan-from-aol-autos-comes-by-t/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>5.0 mustang</category><category>5.0 mustang gt</category><category>5.0 Mustang V8</category><category>5.0 v8</category><category>5.0Mustang</category><category>5.0MustangGt</category><category>5.0MustangV8</category><category>5.0V8</category><category>autoblog podcast</category><category>AutoblogPodcast</category><category>ford</category><category>ford mustang</category><category>ford mustang 5.0</category><category>FordMustang</category><category>FordMustang5.0</category><category>hybrid brakes</category><category>HybridBrakes</category><category>Mustang</category><category>mustang 5.0</category><category>mustang gt</category><category>mustang v8</category><category>Mustang5.0</category><category>MustangGt</category><category>MustangV8</category><category>podcast</category><category>podcast 159</category><category>Podcast159</category><category>prius brakes</category><category>prius complaints</category><category>PriusBrakes</category><category>PriusComplaints</category><category>toyota brakes</category><category>toyota prius</category><category>toyota prius hybrid</category><category>ToyotaBrakes</category><category>ToyotaPrius</category><category>ToyotaPriusHybrid</category><category>volvo geely</category><category>Volvo sale</category><category>volvo sale china</category><category>volvo sale chinese</category><category>volvo sale geely</category><category>volvo sales</category><category>VolvoGeely</category><category>VolvoSale</category><category>VolvoSaleChina</category><category>VolvoSaleChinese</category><category>VolvoSaleGeely</category><category>VolvoSales</category><enclosure url="http://www.autoblog.com/podcasts/12-28-09-autoblog-E159.mp3" length="57" type="audio/mpeg"/><dc:creator><![CDATA[Dan Roth]]></dc:creator><pubDate>Tue, 29 Dec 2009 16:21:00 EST</pubDate><itunes:subtitle>Autoblog Podcast #159</itunes:subtitle><itunes:author>Autoblog</itunes:author><itunes:duration>2:00:00</itunes:duration><itunes:keywords>autoblog podcast; mustang gt 5.0; mustang; ford v8; 5.0 v8; toyota prius; prius brakes; hybrid brakes; volvo sale; volvo geely; volvo china</itunes:keywords>
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</item><item><title><![CDATA[Volvo COO sees company's less eye-catching lineup as an advantage in these times]]></title><link>http://www.autoblog.com/2009/03/26/volvo-coo-sees-companys-less-eye-catching-lineup-as-an-advantag/</link><guid isPermaLink="true">http://www.autoblog.com/2009/03/26/volvo-coo-sees-companys-less-eye-catching-lineup-as-an-advantag/</guid><comments>http://www.autoblog.com/2009/03/26/volvo-coo-sees-companys-less-eye-catching-lineup-as-an-advantag/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.autoblog.com/category/volvo/" rel="tag">Volvo</a></p><a href="http://www.autoblog.com/photos/volvo-xc60-leakage/681297/"><img vspace="4" hspace="4" border="1" src="http://www.blogcdn.com/www.autoblog.com/media/2009/01/volvoxc60-opt.jpg" alt="" /></a><br /><small>
<div style="text-align: center; font-weight: bold; font-style: italic;">Click above for a high-res image gallery of the 2010 Volvo XC60</div>
</small><br />For years, Volvo has been pushing harder and harder to attract buyers of rival luxury automakers like BMW, Audi and Mercedes-Benz by slowly ditching its stodgy, safe and reliable reputation in favor of a more premium, upmarket marketing position. Now that money around the world is getting tighter, even those who can afford to shop in the fancy European section may be looking for a good deal.<br /><br />Volvo's Chief Operating Officer Stephen Armstrong believes Volvo's lack of flashiness makes it more "socially acceptable" and might be perfect for today's market, saying, "We have a real opportunity for Volvo with respect to premium positioning. As people cut back, it becomes a little less acceptable to flaunt your money."<br /><br />That's all fine and dandy, but the fact remains that Volvo is currently faring at least as poorly as its competitors in these times of financial uncertainty. We'll just have to wait and see how the introduction of the <a href="http://www.autoblog.com/tag/volvo+xc60/">new XC60</a>, along with the presence of <a href="http://www.autoblog.com/2009/03/06/report-chinese-government-approves-of-cherys-bid-to-purchase-v/">possible Chinese bidders</a> for the brand, changes things over the next few months.<br /><br /><br /><div class="postgallery"><p><strong>Gallery: <a href="http://www.autoblog.com/photos/volvo-xc60-leakage">2009 Volvo XC60</a></strong></p><a href="http://www.autoblog.com/photos/volvo-xc60-leakage/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2008/03/00xc60_geneva_1_thumbnail.jpg" alt="" title="" /></a><a href="http://www.autoblog.com/photos/volvo-xc60-leakage/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2008/03/01xc60_geneva_1_thumbnail.jpg" alt="" title="" /></a><a href="http://www.autoblog.com/photos/volvo-xc60-leakage/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2008/03/01_volvo_xc60_live_thumbnail.jpg" alt="" title="" /></a><a href="http://www.autoblog.com/photos/volvo-xc60-leakage/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2008/03/02_volvo_xc60_live_thumbnail.jpg" alt="" title="" /></a><a href="http://www.autoblog.com/photos/volvo-xc60-leakage/"><img src="http://www.blogcdn.com/www.autoblog.com/media/2008/03/03_volvo_xc60_live_thumbnail.jpg" alt="" title="" /></a></div><br />[Source: <a href="http://www.autonews.com/apps/pbcs.dll/article?AID=/20090326/ANE02/903269985/1042">Automotive News</a>]<p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2009/03/26/volvo-coo-sees-companys-less-eye-catching-lineup-as-an-advantag/">Volvo COO sees company's less eye-catching lineup as an advantage in these times</a> originally appeared on <a href="http://www.autoblog.com">Autoblog</a> on Thu, 26 Mar 2009 19:29:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://www.autonews.com/apps/pbcs.dll/article?AID=/20090326/ANE02/903269985/1042>Read</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2009/03/26/volvo-coo-sees-companys-less-eye-catching-lineup-as-an-advantag/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/1499532/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2009/03/26/volvo-coo-sees-companys-less-eye-catching-lineup-as-an-advantag/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>volvo</category><category>volvo image</category><category>volvo reputation</category><category>volvo sales</category><category>volvo xc60</category><category>VolvoImage</category><category>VolvoReputation</category><category>VolvoSales</category><category>VolvoXc60</category><dc:creator><![CDATA[Jeremy Korzeniewski]]></dc:creator><pubDate>Thu, 26 Mar 2009 19:29:00 EST</pubDate>
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</item><item><title><![CDATA[Volvo to cut 4,000 jobs worldwide]]></title><link>http://www.autoblog.com/2008/10/08/volvo-to-cut-4-000-jobs-worldwide/</link><guid isPermaLink="true">http://www.autoblog.com/2008/10/08/volvo-to-cut-4-000-jobs-worldwide/</guid><comments>http://www.autoblog.com/2008/10/08/volvo-to-cut-4-000-jobs-worldwide/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.autoblog.com/category/hirings-firings/" rel="tag">Hirings/Firings/Layoffs</a>, <a href="http://www.autoblog.com/category/volvo/" rel="tag">Volvo</a></p><img align="right" alt="" src="http://www.blogcdn.com/www.autoblog.com/media/2008/06/volvo_logo_250op.jpg" />Times are tough for Sweden's safest automaker. Ford-owned Volvo has seen its sales decline by alarming amounts so far this year. In fact, in last month's <a href="http://www.autoblog.com/2008/10/01/by-the-numbers-september-2008-nobody-wins-edition/">By The Numbers</a> post, the automaker's 51.8% drop in U.S. sales trailed only HUMMER's stratospheric plunge. Fewer cars produced means fewer workers are needed, and with numbers like that, it's no wonder that Volvo needs to cut the rank and file a bit. Volvo announced today that 4,000 jobs worldwide will be cut. That figure includes some 2,230 employees at Volvo Car Corporation in Gothenburg, Sweden as well as 1,300 people, including contractors, outside its home country. After all is said and done, the total number of job cuts, including those already <a href="http://www.autoblog.com/2008/09/12/volvo-to-shed-900-jobs-in-sweden/">announced</a> before today, will be about 6,000. The sober-sounding press release is pasted after the break.<br /><br />[Source: Volvo]<p><a href="http://www.autoblog.com/2008/10/08/volvo-to-cut-4-000-jobs-worldwide/" rel="bookmark">Continue reading <em>Volvo to cut 4,000 jobs worldwide</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2008/10/08/volvo-to-cut-4-000-jobs-worldwide/">Volvo to cut 4,000 jobs worldwide</a> originally appeared on <a href="http://www.autoblog.com">Autoblog</a> on Wed, 08 Oct 2008 17:31:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.autoblog.com/2008/10/08/volvo-to-cut-4-000-jobs-worldwide/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/1336498/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2008/10/08/volvo-to-cut-4-000-jobs-worldwide/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>volvo</category><category>volvo job</category><category>volvo job cuts</category><category>volvo jobs</category><category>volvo sales</category><category>VolvoJob</category><category>VolvoJobCuts</category><category>VolvoJobs</category><category>VolvoSales</category><dc:creator><![CDATA[Jeremy Korzeniewski]]></dc:creator><pubDate>Wed, 08 Oct 2008 17:31:00 EST</pubDate>
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</item><item><title><![CDATA[Ford to make fewer Volvos, possibly in prep for sale]]></title><link>http://www.autoblog.com/2008/05/20/ford-to-make-fewer-volvos-possibly-in-prep-for-sale/</link><guid isPermaLink="true">http://www.autoblog.com/2008/05/20/ford-to-make-fewer-volvos-possibly-in-prep-for-sale/</guid><comments>http://www.autoblog.com/2008/05/20/ford-to-make-fewer-volvos-possibly-in-prep-for-sale/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.autoblog.com/category/plants-manufacturing/" rel="tag">Plants/Manufacturing</a>, <a href="http://www.autoblog.com/category/ford/" rel="tag">Ford</a>, <a href="http://www.autoblog.com/category/volvo/" rel="tag">Volvo</a>, <a href="http://www.autoblog.com/category/earnings-financials/" rel="tag">Earnings/Financials</a></p><a href="http://online.wsj.com/article/SB121123144668304917.html?mod=DAU"><img vspace="4" hspace="4" border="0" align="right" src="http://www.blogcdn.com/www.autoblog.com/media/2008/05/volvo_logo.jpg"  alt="" /></a>Volvo, once the success story in Ford's Premier Automotive Group, has hit choppy waters. And according to <em>Wall Street Journal </em>insiders, Ford is preparing to treat the Swedish automaker the same way it did the English ones: slap some floaties on it and keep the brand bobbing long enough to sell it.<br /><br />Volvo made $94 million in profit in Q1 of 2007, but lost $151 million in Q1 of this year. In total, over the past two years, the once smiling Swede has lost $1.7 billion, part of which is due to exchange rates, and another is due to selling fewer cars. To combat the decline, Volvo is shedding up to a third of its work force at one European plant, and cutting back on production at another. As you would suspect, both of those plants make the largest vehicles in Volvo's lineup.<br /><br />A couple of weeks ago, Ford was intriguingly -- or deceitfully -- still in <a href="http://www.autoblog.com/2008/05/05/ford-stock-up-thanks-to-kerkorian-volvo-remains-not-for-sale/">"Volvo's not for sale" mode</a>. Now it appears that Mulally has admitted to some Ford execs that Volvo is about to wear the "Needs a Caring Home" sign. Jerry York, the right hand man of Kirk Kerkorian, maintains that <a href="http://www.autoblog.com/2008/05/02/kerkorians-boy-says-ford-should-offload-mercury-volvo/">Volvo will probably be sold</a> in 18 months. The way things look now, we'd be surprised if it took that long.<br /><br />[Source: <a href="http://online.wsj.com/article/SB121123144668304917.html?mod=DAU">Wall Street Journal</a> via <a href="http://news.yahoo.com/s/nm/20080520/bs_nm/ford_volvo_dc">Yahoo!</a>]<br /><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2008/05/20/ford-to-make-fewer-volvos-possibly-in-prep-for-sale/">Ford to make fewer Volvos, possibly in prep for sale</a> originally appeared on <a href="http://www.autoblog.com">Autoblog</a> on Tue, 20 May 2008 10:58:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href=http://online.wsj.com/article/SB121123144668304917.html?mod=DAU>Read</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2008/05/20/ford-to-make-fewer-volvos-possibly-in-prep-for-sale/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/1200477/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2008/05/20/ford-to-make-fewer-volvos-possibly-in-prep-for-sale/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>ford</category><category>manufacturing</category><category>plants</category><category>volvo</category><category>volvo factories</category><category>volvo factory</category><category>volvo losses</category><category>volvo production</category><category>volvo sale</category><category>volvo sales</category><category>VolvoFactories</category><category>VolvoFactory</category><category>VolvoLosses</category><category>VolvoProduction</category><category>VolvoSale</category><category>VolvoSales</category><dc:creator><![CDATA[Jonathon Ramsey]]></dc:creator><pubDate>Tue, 20 May 2008 10:58:00 EST</pubDate>
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