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volvo merchandise

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    You Know, For the Kids: Volvo Motorsport launches children's racing gear

    Volvo Motorsport Collection – Click above for high-res image gallery
    Any automaker – besides Little Tikes or Hotwheels – that tries to market to kids may find itself wasting precious advertising dollars. But as far as family cars go, Volvo seems to have made a name for itself ...

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    Air Bag: Volvo moves from safety to fashion accessories

    Okay, we know automotive merchandizing has grown into a big business these days, but surely this has gone too far. After Volvo trucks came out with their own fashion line (in case you missed that), Volvo cars has introduced... a purse. Perfect for all those soccer moms rolling around in Swedish ...


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