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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Ford reports Vista Roof sales are through the... ceiling]]></title><link>http://www.autoblog.com/2011/08/15/ford-finds-over-half-of-buyers-want-vista-roof/</link><guid isPermaLink="true">http://www.autoblog.com/2011/08/15/ford-finds-over-half-of-buyers-want-vista-roof/</guid><comments>http://www.autoblog.com/2011/08/15/ford-finds-over-half-of-buyers-want-vista-roof/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.autoblog.com/category/suvs/" rel="tag">SUV</a>, <a href="http://www.autoblog.com/category/marketing-advertising/" rel="tag">Marketing/Advertising</a>, <a href="http://www.autoblog.com/category/crossovers-cuvs/" rel="tag">Crossover</a>, <a href="http://www.autoblog.com/ford/" rel="tag">Ford</a>, <a href="http://www.autoblog.com/category/earnings-financials/" rel="tag">Earnings/Financials</a></p><img alt="Ford Vista Roof" src="http://www.blogcdn.com/www.autoblog.com/media/2011/08/vista-roof-opt.jpg" style="border-width: 0px; border-style: solid; margin: 4px 0px;" /><br />
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Ford's Vista Roof option has been selling well recently, and the automaker says this is, in part, to the little shot of Vitamin D it gives to drivers' everyday commutes. The split glass roof also has UV protection comparable to SPF-50 sunscreen, which should satisfy even the fairest-skinned buyers. So far this year, the Vista Roof option is checked on 48 percent of <a href="http://www.autoblog.com/ford/explorer/">2011 Ford Explorer</a> sales, 56 percent of <a href="http://www.autoblog.com/ford/edge/">2011 Ford Edge</a> sales and 32 percent of all <a href="http://www.autoblog.com/ford/flex/">2011 Ford Flex</a> sales.<br />
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The numbers are staggering when you consider that the Vista Roof is a standalone option in most cases, and an expensive one at that. It costs $1,595 to let the sun shine in on the Edge and Explorer, and $1,495 on the Flex. The available all-glass roof on the <a href="http://www.autoblog.com/ford/mustang/">Mustang</a> is the most expensive at $1,995.<br />
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The Vista Roof is certainly a great way to work on your tan before you ever hit the beach, but it ain't exactly your dad's <a href="http://en.wikipedia.org/wiki/Oldsmobile_Vista_Cruiser">Vista Cruiser</a>. <a href="/2011/08/15/ford-finds-over-half-of-buyers-want-vista-roof/#continued">Follow the jump</a> for Ford's official press blast.<p><a href="http://www.autoblog.com/2011/08/15/ford-finds-over-half-of-buyers-want-vista-roof/" rel="bookmark">Continue reading <em>Ford reports Vista Roof sales are through the... ceiling</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2011/08/15/ford-finds-over-half-of-buyers-want-vista-roof/">Ford reports Vista Roof sales are through the... ceiling</a> originally appeared on <a href="http://www.autoblog.com">Autoblog</a> on Mon, 15 Aug 2011 10:01:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.autoblog.com/2011/08/15/ford-finds-over-half-of-buyers-want-vista-roof/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/20016959/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2011/08/15/ford-finds-over-half-of-buyers-want-vista-roof/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>2011 ford edge</category><category>2011 ford explorer</category><category>2011 ford flex</category><category>edge</category><category>explorer</category><category>flex</category><category>ford</category><category>roof</category><category>vista</category><category>vista roof</category><dc:creator><![CDATA[Aaron Richardson]]></dc:creator><pubDate>Mon, 15 Aug 2011 10:01:00 EST</pubDate>
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