The Urus SUV still hasn't received the official green light for production, but that hasn't stopped Lamborghini from protecting its performance crossover in the land of stolen vehicle designs. These patent drawings submitted in China show what appear to be the Urus in the same concept form that we first saw last year at the Beijing Motor Show.
After surveying the European economic scene, Volkswagen may have decided now is not the time to launch utility vehicles with Bentley and Lamborghini badges. Bentley officials say they will continue to push for support for the EXP 9 F and Lamborghini CEO Stephan Winkelman has said planning for the Urus will continue until VW tells it to stop.
While much of the focus for Lamborghini at the Paris Motor Show was on its new strategy for the Gallardo line using styling cues to differentiate the rear-wheel-drive, all-wheel-drive and Superleggera models, the Italian automaker is continuing development of its Urus SUV, even though it has not yet gotten final approval yet.
We crawled all over the Lamborghini Urus Concept, and even took the time to open the doors and sit behind the wheel of the utility vehicle at "The Quail: A Motorsport Gathering" during the festivities at Pebble Beach this past weekend. While there has still been no official announcement of whether or not the concept has received a thumbs-up for production, all indications are that the program is moving forward for a launch around 2015.
Long before Lamborghini unveiled the Urus concept for its new SUV at the Beijing Motor Show last month, we got two chances to preview the show truck: once at the factory in Italy and once at a private preview in New York. The Italian automaker's development chief Maurizio Reggiani wasn't prepared to talk about powertrain options at the time, but in speaking with Automotive News, he's now given us a hint of what to expect should the Volkswagen Group board give the project the green light.
Lamborghini is on a bit of a naming spree. Back in April, it was revealed that the Italian automaker (and hopeful SUV maker, too...) put its legal stamp on the names Urus and Deimos, the first of which, as you're likely aware by now, is the moniker adopted for the concept version of its future sport utility vehicle.
The Lamborghini Urus super-SUV is, arguably, the most significant debut of the 2012 Beijing Motor Show. Maybe not in terms of sales volume, but at it's a completely new direction for the modern Lamborghini brand (nevermind the LM002 "Rambo Lambo" from the '80s), and moreover, it shows the first glimpse into the new premium SUV architecture that will gradually make its way through the entire Volkswagen Group portfolio.
Lamborghini has made no secret of the fact that it plans to officially unveil a new high-performance crossover at the upcoming 2012 Beijing Motor Show. We now have our first idea of what the vehicle looks like thanks to the company's invitation to the show.
The Lamborghini SUV that we'll shortly be ogling over when it's introduced at the Beijing Auto Show has a name: the Lamborghini Urus. That's the word according to Chinese media, at least, which would leave the rumored Deimos name for some other Lambo creation.