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0Report: PR guy behind Chrysler Twitter debacle gets new job 1301696940
Everybody deserves a second chance, even the guy who dropped an F-bomb on the official Chrysler Twitter account. The Detroit News reports that Scott Bartosiewicz, the former New Media Strategies employee who accidently sent an expletive-laden tweet expressing frustration about his fellow Detroit ...
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Video: Fired NMS employee speaks out about errant F-bomb on Chrysler Twitter account 1300379340
Scott Bartosiewicz was running late for work when he sent out that tweet. It's the one Scott says he believed was on his personal account and contained the F-word. Problem is, that tweet went out on the Chrysler Twitter account being run by New Media Strategies. Bartosiewicz was fired from NMS, ...
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New Media Strategies loses Chrysler contract after F-bomb tweet *Update 1299790860
On March 9, 2011, a now-former employee of New Media Strategies – the company responsible for managing Chrysler's Twitter account – thought they were using their personal account to push out a message related to the less-than-stellar driving abilities of Detroit's residents. It ...
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When Tweeting Goes Wrong: Chrysler accidentally throws out F-bomb *Update 1299694800
For those of you who don't use Twitter, these next few sentences will be rather odd. Most companies maintain a Twitter account these days as a means of directly reaching out to potential customers and the public in general. The Chrysler account had an interesting message broadcast to the world ...
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Video: Mercedes wants you to think Twitter is fuel 1295560860
Automakers have taken to social media with varying degress of success. On one side, we've got the Ford Fiesta Movement and on the other we've got... nearly every other automaker's social ...Mercedes-Benz engineers test out their "tweet fuel" – Click above to watch video after the jump -
Buick launching contest for social network fiends 1294839060
Buick is on the hunt for a younger demographic and it's hoping to find it with the help of a new social media campaign. Called the "Quest for the Keys", Buick is turning to Facebook, Twitter and a variety of location-based services such as FourSquare and Gowalla, to have social media users hunt ...
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Police using Twitter to track down stolen cars 1291930320
Police in Seattle have turned to social media in an effort to help recover stolen vehicles. By sending out a Tweet that describes the liberated vehicle, authorities are hoping someone in the network of followers will spot it and report the vehicle's location. The Twitter account being used by the ...
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2011 Hyundai Elantra peeks out ahead of LA Auto Show 1289336520
Take a look-see at what slipped out of Hyunda HQ via the miracle of Twitter. Despite the best efforts of one very dedicated member of Hyundai's PR team, the 2011 Elantra managed to show the internet some skin ahead of its debut at the LA Auto Show. The new Korean economy fighter is fabled to ...
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Peter De Lorenzo takes on auto industry in 140 characters or less 1287867780
The Autoextremist, Peter De Lorenzo, has done his best for "the minions, the gamers, the coddled and the entitled" who want an update on the auto industry but don't want to bother actually reading about it. You know the folks – the ones who write "summarize plz" or "Cliffs Notes?" in a ...
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2012 Dodge Durango (or is that Magnum?) revealed on Twitter 1279812780
Ah, the magic of the interwebs. Chrysler has yet to officially reveal the 2012 Dodge Durango (which could yet be birthed under the name Magnum), but we've come across this rather nonchalant camera phone photo taken by one of the Twitterati. Judging from the Durango/Magnum spy shots that have ...

