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<generator>Blogsmith http://www.blogsmith.com/</generator><item><title><![CDATA[Subaru lifts leg at Super Bowl, goes with Puppy Bowl ads instead]]></title><link>http://www.autoblog.com/2013/01/28/subaru-lifts-leg-at-super-bowl-goes-with-puppy-bowl-ads-instead/</link><guid isPermaLink="true">http://www.autoblog.com/2013/01/28/subaru-lifts-leg-at-super-bowl-goes-with-puppy-bowl-ads-instead/</guid><comments>http://www.autoblog.com/2013/01/28/subaru-lifts-leg-at-super-bowl-goes-with-puppy-bowl-ads-instead/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.autoblog.com/category/marketing-advertising/" rel="tag">Marketing/Advertising</a>, <a href="http://www.autoblog.com/category/videos/" rel="tag">Videos</a>, <a href="http://www.autoblog.com/category/crossovers-cuvs/" rel="tag">Crossover</a>, <a href="http://www.autoblog.com/subaru/" rel="tag">Subaru</a></p><a href="/2013/01/28/subaru-lifts-leg-at-super-bowl-goes-with-puppy-bowl-ads-instead/#continued"><img height="410" src="http://www.blogcdn.com/www.autoblog.com/media/2013/01/subaru-puppy-bowl-ad.jpg" vspace="4" width="628" /></a><br />
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There will be many automakers spending millions upon millions of dollars advertising in the <a href="http://www.autoblog.com/tag/super+bowl/">Super Bowl</a> next weekend, but <a href="http://www.autoblog.com/subaru/">Subaru</a> will not be one of them. Instead, the automaker will be catering toward animal - specifically dog - lovers with a set of commercials for the <a href="http://www.autoblog.com/subaru/forester/">2014 Subaru Forester </a>that will appear during Puppy Bowl IX on <em>Animal Planet</em>.<br />
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The ads all build on Subaru's reputation of being a dog-friendly brand, and its latest "Dog Tested. Dog Approved" campaign will feature four 20-second spots. Of the four, "Tailgate" and "On The Lot" are definitely the most entertaining, while "Let's Talk Financing" and, especially, "Lint Roller" are snoozers.<br />
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<a href="/2013/01/28/subaru-lifts-leg-at-super-bowl-goes-with-puppy-bowl-ads-instead/#continued">Scroll down</a> to watch all four spots, and there's also a press release listing other initiatives Subaru is planning to attract dog lovers. If you like dog commercials, you should check out the <a href="http://www.autoblog.com/2013/01/25/watch-this-doggone-hilarious-vw-golf-ad/">newest spot</a> from <a href="http://www.autoblog.com/volkswagen/">Volkswagen</a>, too.<p><a href="http://www.autoblog.com/2013/01/28/subaru-lifts-leg-at-super-bowl-goes-with-puppy-bowl-ads-instead/" rel="bookmark">Continue reading <em>Subaru lifts leg at Super Bowl, goes with Puppy Bowl ads instead</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2013/01/28/subaru-lifts-leg-at-super-bowl-goes-with-puppy-bowl-ads-instead/">Subaru lifts leg at Super Bowl, goes with Puppy Bowl ads instead</a> originally appeared on <a href="http://www.autoblog.com">Autoblog</a> on Mon, 28 Jan 2013 10:59:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.autoblog.com/2013/01/28/subaru-lifts-leg-at-super-bowl-goes-with-puppy-bowl-ads-instead/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/20439540/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2013/01/28/subaru-lifts-leg-at-super-bowl-goes-with-puppy-bowl-ads-instead/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>2014 subaru forester</category><category>forester</category><category>puppy bowl</category><category>puppy bowl commercials</category><category>puppy bowl ix</category><category>subaru</category><category>super bowl</category><category>the big game</category><category>tv commercials</category><dc:creator><![CDATA[Jeffrey N. Ross]]></dc:creator><pubDate>Mon, 28 Jan 2013 10:59:00 EST</pubDate>
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</item><item><title><![CDATA[Automakers score 8 out of top 20 most-watched ads on YouTube [w/videos]]]></title><link>http://www.autoblog.com/2012/12/14/automakers-score-8-out-of-top-20-most-watched-ads-on-youtube-w/</link><guid isPermaLink="true">http://www.autoblog.com/2012/12/14/automakers-score-8-out-of-top-20-most-watched-ads-on-youtube-w/</guid><comments>http://www.autoblog.com/2012/12/14/automakers-score-8-out-of-top-20-most-watched-ads-on-youtube-w/#comments</comments><description><![CDATA[<p>Filed under: <a href="http://www.autoblog.com/category/marketing-advertising/" rel="tag">Marketing/Advertising</a>, <a href="http://www.autoblog.com/audi/" rel="tag">Audi</a>, <a href="http://www.autoblog.com/chevrolet/" rel="tag">Chevrolet</a>, <a href="http://www.autoblog.com/chrysler/" rel="tag">Chrysler</a>, <a href="http://www.autoblog.com/honda/" rel="tag">Honda</a>, <a href="http://www.autoblog.com/toyota/" rel="tag">Toyota</a>, <a href="http://www.autoblog.com/category/humor/" rel="tag">Humor</a>, <a href="http://www.autoblog.com/fiat/" rel="tag">Fiat</a>, <a href="http://www.autoblog.com/category/tv-movies/" rel="tag">TV/Movies</a></p><a href="/2012/12/13/automakers-score-8-out-of-top-20-most-watched-ads-on-youtube-w/#continued"><img height="353" src="http://www.blogcdn.com/www.autoblog.com/media/2012/12/volkswagen-the-bark-side-ad.jpg" vspace="4" width="628" /></a><br />
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Who would have ever thought there'd be a day where people are able to skip television commercials only to go to websites to watch them later? Such is the joy of a DVR and YouTube. <em>AdWeek</em> tabulated the 20 most-watched ads on YouTube, and found that nine were car-related including eight coming from automakers.<br />
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<a href="http://www.autoblog.com/volkswagen/">Volkswagen</a> continued its <em>Star Wars</em> theme with two ads in the top 20, including the highest-ranking car commercial <em>The Bark Side</em> spot at number three with almost 18 million views, which doesn't even have a single car in it. Some of our favorites are from <a href="http://www.autoblog.com/chrysler/">Chrysler</a> with Clint Eastwood in <em>It's Halftime in America</em> and <em>House Arrest</em> with Charlie Sheen for the <a href="http://www.autoblog.com/fiat/500+abarth/">Fiat 500 Abarth</a>. <a href="http://www.autoblog.com/chevrolet/">Chevrolet</a>, <a href="http://www.autoblog.com/honda/">Honda</a>, <a href="http://www.autoblog.com/audi/">Audi</a> and <a href="http://www.autoblog.com/toyota/">Toyota</a> were the other automakers in the top 20, but we'd be remiss if we didn't at least mention one of the coolest ads on the list, the <a href="http://www.autoblog.com/2012/09/13/hot-wheels-nails-big-boy-world-record-corkscrew-jump/">Hot Wheels corkscrew jump</a>.<br />
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Of all the car videos, only the <a href="http://www.autoblog.com/fiat/">Fiat</a> ad wasn't played during a Super Bowl. Check out all eight videos - in order - <a href="/2012/12/13/automakers-score-8-out-of-top-20-most-watched-ads-on-youtube-w/#continued">after the jump</a>. Nike took the top spot with its <em>My Time is Now</em> ad that has been seen online more than 20 million times with Pepsi's <em>Uncle Drew</em> posted up in the runner-up; some of the other videos include four Old Spice commercials and an ad in which Snoop Dogg is pedaling Hot Pockets.<p><a href="http://www.autoblog.com/2012/12/14/automakers-score-8-out-of-top-20-most-watched-ads-on-youtube-w/" rel="bookmark">Continue reading <em>Automakers score 8 out of top 20 most-watched ads on YouTube [w/videos]</em></a></p><p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"><a href="http://www.autoblog.com/2012/12/14/automakers-score-8-out-of-top-20-most-watched-ads-on-youtube-w/">Automakers score 8 out of top 20 most-watched ads on YouTube [w/videos]</a> originally appeared on <a href="http://www.autoblog.com">Autoblog</a> on Fri, 14 Dec 2012 20:02:00 EST.  Please see our <a href="http://www.weblogsinc.com/feed-terms/">terms for use of feeds</a>.</p><h6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"></h6><a href="http://www.autoblog.com/2012/12/14/automakers-score-8-out-of-top-20-most-watched-ads-on-youtube-w/" rel="bookmark" title="Permanent link to this entry">Permalink</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/forward/20403133/" title="Send this entry to a friend via email">Email this</a>&nbsp;|&nbsp;<a href="http://www.autoblog.com/2012/12/14/automakers-score-8-out-of-top-20-most-watched-ads-on-youtube-w/#comments" title="View reader comments on this entry">Comments</a>]]></description><category>advertising</category><category>audi</category><category>car commercials</category><category>chevrolet</category><category>honda</category><category>hot wheels</category><category>most popular commercials of 2012</category><category>toyota</category><category>tv commercials</category><category>volkswagen</category><category>youtube</category><dc:creator><![CDATA[Jeffrey N. Ross]]></dc:creator><pubDate>Fri, 14 Dec 2012 20:02:00 EST</pubDate>
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