55 Articles
1 / 3
NEXT
20

GM's latest trademark application suggests it's working on a truck with the name "Badlands," but just what form it will take - if it ever does at all - is a matter of pure speculation at this point.

28

The idea of an Acura-badged Honda HR-V is picking up steam, as the Japanese company's premium brand registered a trademark for "CDX," with the US Patent and Trademark Office.

20

A trademark application filed by General Motors for the name Z71 Trail Boss suggests a more hardcore off-roader could be in store for Chevy or GMC in the near future.

33

Audi wants to use the names Q2 and Q4 for coming crossover products, but Fiat owns those trademarks and appears unlikely to sell them. It's said that Fiat CEO Sergio Marchionne is loathe to do anything that would aid any company under VW Group CEO Ferdinand Piëch.

34

Chevrolet has reapplied for the trademark "Crossvolt." It originally applied for the name in 2011, then let the application expire this year. The theory is that the name could be applied to a Chevrolet Volt crossover.

28

Fiat files trademark registration with the USPTO for the model names "124" and "124 Spider." The filing could presage a Fiat coupe and convertible built on the 2016 Mazda MX-5 Miata platform that was previously going to be used for a new Alfa Romeo.

38

Ever since Opel brought out the Cascada convertible last year, rumors have been flying that Buick would offer it Stateside – much like it does with the Insignia-based Regal and the Astra-based Verano. And now we might have our best clue yet as to what Buick might call it.

59

Development of Bentley's forthcoming utility vehicle is almost complete, and the British automaker has painted a vivid picture of what to expect: otherworldly luxurious, a range of powertrains including a twelve-pot and a hybrid, and a price tag that is sure to eclipse any other SUV or crossover on the market. One of the biggest questions still remaining, however, is what Bentley will call the thing, but we might have our answer right here.

7

Green may have been a popular color choice for the classic Jaguar E-Type, but even in Lightweight form (pictured above), it was hardly what you'd call environmentally friendly. Not by today's standards, anyway, with six-, eight- and twelve-cylinder engines displacing between 3.8 and 5.3 liters. But Jaguar looks to be preparing to revive the nameplate – or at least one similar – with a new electric vehicle in the works.

16

When we read reports that Ferrari had applied for a patent on a V-twin engine design, our first thought was to check the date: this says the first of October, right... not April? And so here we are, entertaining the notion that Ferrari could be developing a motorcycle engine.

29

There may not be many ways to forecast what an automaker is planning for the future, but there are some. Trademark applications are one of them, and Chrysler has just applied with the US Patent and Trademark Office to protect the name "Trackhawk." The question is, what's it planning on using it for? We don't know for sure, but we can put together an educated guess or two. And one guess is that Jeep will use the name to replace the letters SRT on the performance version of the Grand Cherokee.

19

Do you fancy yourself an entrepreneur just looking for the chance to hop into the auto industry? Well, there might be a prime opportunity to buy a fabled car brand, though one dead for decades. The trademark, license and manufacturing rights for Cord Automobile are currently on sale from Leake Auction Company. If they aren't bought by October 22, they go up for auction on November 22.

33

With Formula One taking to Belgium and the famous Spa-Francorchamps circuit this weekend – boasting a reputation as one of the most beautiful courses on the calendar – all eyes will likely be on the tricky Eau Rouge corner, which challenges drivers' high-speed car control over a rolling, tree-lined hill. Infiniti played on the turn's iconic legacy for its ruby red Q50 Eau Rouge concept, and now the brand hopes to trademark the famous racing name so it can keep using it for a potentia

18

After years of fighting, Tesla has finally put its trademark dispute in China with businessman Zhan Baosheng behind it, thanks to an undisclosed settlement. The news comes at a perfect time for the automaker, which is still setting up its dealers there.

72

Tesla Motors continues to be locked in a bitter trademark dispute with a Chinese man who claims to own the rights to the company's name there. Zhan Baosheng is now suing the automaker in China for trademark infringement, and he's asking for 23.9 million yuan ($3.9 million) in damages, plus for the business shut down all of its Chinese operations.

47

Trademark filings can be a first alert in the auto industry that something is coming. For example, Lamborghini trademarked Aventador before we saw its supercar, and Chevrolet did the same thing with Z28. Other times, an automaker files to protect a name and never does anything with it. Chrysler is dredging up a brand from the past by filing a US request for "Rebel." The name is specifically for "motor vehicles, namely automobiles, trucks, vans, sport utility vehicles and structural parts therefo

92

Enthusiasts have been begging for a new Supra practically since Toyota stopped selling its fourth generation in the US way back in 1998. We've been hearing rumors about a successor for years, but the Toyota FT-1 Concept from the 2014 Detroit Auto Show is the first tangible sign from the automaker that a new generation may be on the table. To temp us even more, the Japanese company reportedly filed with the US Patent and Trademark Office last week to renew its 2010 trademark for the name "Supra."

94

Turns out, a Tesla in China will remain a Tesla. Or, more accurately, Tesla will be Te Si La, which is the name the company originally wanted to use before having to come up with the "Tuosule" workaround after a Chinese businessman registered the "Te Si La" trademark away from the California automaker there.

24

General Motors has toyed with a variety of ways to sell Opel products outside of continental Europe, sending them to the UK as Vauxhall products, to Australia with Holden badges, and even back to North America as Saturn models. But these days, Opel has been cozying up to Buick. That's how models like the Insignia (rebadged as Regal) and Mokka (sold here as Encore) make their way to American showrooms, but it doesn't look like GM is about to stop there.

32

In early December, Ford filed an application with the US Patent and Trademark Office for the name "Model E." Historically, Ford never produced a Model E, and while automakers are known to file for trademarks they never use, some have wondered if the application might be used for a concept car.

6

Audi is planning a whole raft of new models for the near future, and now we have further insight into what at least some of those models might be. The German automaker has reportedly filed trademarks for a series of model names, including SQ2, SQ4, Q9 and F-Tron.

1 / 3
NEXT