Does the logo at right remind you of anything? If you answered "Lamborghini", you're both right and wrong. Because it's not the Bolognese automaker's logo. Nor is it the emblem of the Tonino Lamborghini product design company, which is in fact no longer directly associated with the sportscar manufacturer. It doesn't even belong to the South American outfit that was once licensed by Sant'Agata to use the name, or the tractor company that started it all.
If Albert Einstein were alive today, he'd be very old and quite wealthy. In fact, the world famous scientist still banks about $10 million per year solely from corporations purchasing one-time rights to his likeness. Einstein has been dead since 1955, but an institution is still collecting money on his behalf, and there is a rather substantial price to pay to use his likeness. Just ask General Motors.
All Honda wanted to do was save the Earth, one gallon of gasoline at a time. It turns out, though, that in the act of saving said Earth, the Japanese automaker stepped on a few toes – namely, those of Save the Earth Enterprises, an environmental group based in the United States.
Porsche AG is known for vigorously defending its intellectual property. It's understandable, as the company has spent more than half a century building its performance-oriented automotive brand around design patents, logos, and the company's familiar vehicle nomenclature. Crocs, Inc., on the other hand, is a shoe manufacturer credited with introducing the world to low-cost injection-molded foam footwear. Crocs does not build cars... um, thankfully.
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