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UPDATE: It's official, Toyota has announced it is relocating its North American headquarters in Plano, Texas. See the full story here.


After dealing with flailing global economies, numerous recalls and safety allegations and then the depleted inventory from the devastating earthquake and tsunami in Japan, Experian Automotive says that Toyota is finally back on top when it comes to consumer loyalty in the US. Toyota edged out General Motors and Ford Motor Company to grab this loyalty crown for the first time since the third quarter of 2009.


Toyota Motor Sales has announced a new in-car convenience telematics program for select Toyota and Lexus models that sounds a lot like GM's popular OnStar program. The proprietary system will be dubbed Safety Connect for Toyota buyers and Lexus Enform for ToMoCo's luxury brand. There's a lengthy press release after the jump, but here are the salient points. Safety Connect is the core service and, as its name implies, is designed to give drivers additional peace of mind.

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