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0GM FastLane Blog responds to NY Times: Saturn still viable 1189179120
We don't get it. Saturn has done an amazing job transmogrifying itself into a productive division for The General, and people are wistful for the Saturn of yore? In internet parlance, WTF? Three years ago, it would have been apt to predict that Saturn would be nearly done circling the drain by now ...
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Manhattan Project: Proposal seeks to shut down NYC traffic 1184166120
Anyone who's ever driven into or through Manhattan knows what a nightmarish experience it can be, with gridlock congestion and a lack of available parking spaces. Jim Gehr wants to make it even tougher in the hope of drastically reducing traffic altogether by further reducing parking, shutting ...
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More proof of Jeremy Clarkson's literary genius 1180808880
It is well known that the inimitable Jeremy Clarkson has a way with words. Especially when they're uncomplimentary. In fact, as a measure of how much his wit can hurt, when Clarkson actually does give a compliment, a carmaker might simply be happier about not getting roasted than about getting a ...
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The Rolls Royce of marketing strategies 1172014560
Most carmakers produce automobiles for a wide variety of customers and adjust their marketing strategies accordingly. While a Viper may be used to promote the brand, Dodge isn't trying to sell one to the same customer considering a Caliber, for instance. A handful, meanwhile, only market to the ...
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GM addresses Friedman's editorial - Take two 1150455180
Once again Steven J. Harris, General Motors' VP of Global Communications, has posted on the company's FastLane Blog a response to New York Times columnist Thomas Friedman's most recent op-ed piece on the giant automaker. And again, Harris takes Friedman to task by pointing out that HUMMER sales ...

